This business is a freemium WordPress plugin for Elementor that helps users build modern, animated websites without coding. It includes a large library of widgets, effects, and ready-made site templates, making it valuable for freelancers, agencies, and small businesses that want to launch sites faster. The business has strong proof of demand: nearly 20,000 active free users, a 4.6-star rating, 2,400+ paying customers, and $135k in sales over the last 12 months with 40% growth. The free plugin brings in steady organic traffic and Pro upgrades with no paid ads, giving a buyer a solid foundation and clear room to scale. ✅ Nearly 20,000 active installs create a built-in funnel for Pro sales ✅ 2,400+ paying customers and 5,000+ total users ✅ $135k TTM revenue, $55k TTM profit, and $35k ARR ✅ Revenue peaks during sale events, showing strong buyer demand ✅ Clear upside through renewals, paid ads, SEO, content, and conversion improvements ✅ Well positioned as more new websites move to Elementor 4