This fast-growing DTC wellness brand operates in the natural pain-relief category, offering a portfolio of non-invasive products designed to help consumers manage neck, back, and posture-related discomfort from home. Built on Shopify and serving customers primarily across the US, CA, UK, the business combines strong unit economics, efficient global fulfillment, and a highly scalable paid-acquisition engine. Driven by Meta advertising, supported by Google Ads and retention marketing, the business has achieved significant growth while maintaining attractive margins. A lean contractor-based operating structure, supplier-managed logistics, and a growing customer database create a highly transferable platform for future expansion. Key Highlights ✅ $12.46M TTM revenue; $1.71M TTM profit ✅ 120,000+ customers supported by a 212K-email database ✅ 70% gross margin with 14% adjusted EBITDA margin ✅ 16 active SKUs led by a proven flagship wellness product ✅ Multiple Proven Growth Levers