Storytown is a standout brand in the travel-tech space — distinctive, memorable, and built for scale. It’s a geo-location travel platform delivering immersive, hands-free audio experiences that bring cities, towns, and regions to life through the voices of locals. Already proven across Australia, the platform is ready to expand globally with geo-tagged stories, sites, and destinations. With a strong commercial track record — recurring revenue from 43 local government partners and two private sector organisations — Storytown has a stable, growing base backed by annual renewals. Its library now exceeds 600 audio guides nationwide, supported by major collaborations including Metro Melbourne and the Melbourne International Flower & Garden Show. The brand itself carries significant value: modern, clean, and instantly tied to storytelling, travel, and place. Storytown is white-label ready and built for customisation, offering tourism boards and organisations an opportunity to overlay their own identity while leveraging a proven, scalable system. With flexible revenue streams spanning free content, premium upgrades, and paywalled experiences — all powered by a strong, trusted brand and infrastructure — Storytown is primed for international rollout and substantial growth.
The software has the capability to function autonomously and could also serve as a white-label solution for various travel companies on a global scale. The majority of our audio tours were initially contracted for a duration of under two years with local councils, these have all ended. So all the contact belongs to Storytowns.