Stay Free Shop is an established direct-to-consumer e-commerce brand selling Smart Filters™, a proprietary reusable cigarette-filter product designed to help smokers reduce their cigarette consumption and improve their smoking experience. The business has already generated significant real-world traction, with 10,000+ Shopify orders and a proven customer base. The store is fully operational and can be transferred to a new owner with the existing Shopify infrastructure, brand assets, supplier relationships, product listings, customer base, and marketing setup. Key Highlights - 10,000+ Shopify orders - Established DTC e-commerce brand - Proven product-market fit - Strong gross margins - Low product and fulfillment cost — approximately $8.50 per order including shipping - Shopify store and payment infrastructure already established - Existing customer database - Established Meta Ads acquisition channel - Significant recent improvement in daily profitability - Clear growth opportunities through paid advertising, email marketing, SEO, marketplaces and international expansion - Turnkey operation suitable for an owner-operator or an existing e-commerce portfolio Recent Performance The business has recently entered a significantly stronger performance period. Daily net profit has recently reached approximately $200–$350, with Meta advertising spend around $100/day. This recent improvement has occurred after the Meta advertising campaigns exited the learning phase, providing an encouraging indication of improved campaign stability and acquisition efficiency. The seller is deliberately pricing the business based primarily on its established historical financial performance rather than assigning full value to the recent acceleration. This gives the buyer an opportunity to acquire an already-proven business while benefiting from the current growth trajectory. Growth Opportunities The business has several straightforward avenues for expansion: - Scale Meta Ads while maintaining disciplined CAC targets - Expand Google Ads and other paid acquisition channels - Develop email/SMS retention and repeat-purchase campaigns - Expand marketplace distribution, including eBay - Increase average order value through bundles and upsells - Expand the product range - Improve SEO and organic acquisition - Expand into additional international markets Why Sell? The business is being offered for sale to allow the owner to pursue other projects and opportunities. The business is fully operational and does not require rebuilding or product development. A new owner can take over an established Shopify store, proven product, existing customer base, supplier relationships and marketing infrastructure from day one. The seller will provide a structured transition period to ensure a smooth handover of the store, suppliers, advertising accounts, processes and operational knowledge.
1. Scale Meta Ads — proven growth opportunity Meta Ads is currently active and has recently shown strong improvement in performance, with net profits reaching approximately $200–$350/day at around $100/day in ad spend. The account already has established creatives, audience data, conversion history and infrastructure, giving a new owner a proven acquisition channel with significant room to scale. 2. Expand email marketing Klaviyo is already integrated with the store and automated flows generate recurring revenue. Adding regular broadcast campaigns, seasonal promotions and targeted customer reactivation campaigns could further increase repeat purchases and customer lifetime value with minimal operational effort. 3. Launch subscriptions Smart Filters™ are a repeat-purchase product, making subscriptions a natural opportunity to increase customer lifetime value and create more predictable recurring revenue. 4. Increase AOV Bundles, quantity discounts, upsells and complementary products could increase average order value without significantly increasing operational complexity. 5. Expand internationally The fulfillment infrastructure already supports international shipping to markets including Canada, the UK, Australia and much of Europe. International expansion represents a largely untapped growth opportunity. 6. Launch and scale eBay eBay represents an additional established marketplace opportunity for the product. The business has not yet fully developed this channel, giving a new owner the opportunity to add incremental revenue without changing the core Shopify operation. 7. Develop TikTok acquisition TikTok represents a potentially valuable additional acquisition channel for reaching new audiences through organic content, UGC and creator partnerships, subject to the platform's advertising and product policies. Developing a strong organic presence could provide an additional source of traffic and help diversify customer acquisition. 8. UGC and influencer marketing UGC, creators and influencer partnerships represent additional acquisition opportunities that have significant potential in this niche. Developing these channels could diversify traffic sources and reduce reliance on any single paid advertising platform.