Founder has reduced the asking price for a faster transaction and is open to serious discussions. Established Shopify business in the smoking harm-reduction niche with: • $128k TTM revenue • $50k+ net profit • 10% conversion rate • 0% returns • 7,000+ customers • 15,000+ email subscribers • Only 3–5 hours/week required The business operates with automated fulfillment, no employees, very low support requirements, and established supplier relationships. Growth opportunities include TikTok Ads, email marketing expansion, bundles, subscriptions, affiliates, SEO, and new complementary products. Ideal for an operator, entrepreneur, or acquisition entrepreneur looking for a profitable and easy-to-manage ecommerce business.
Several attractive growth opportunities remain available: **1. Expand paid acquisition channels** Customer acquisition currently relies primarily on Meta Ads. Adding TikTok Ads, Google Search, and YouTube Ads could diversify traffic sources and unlock additional growth. **2. Increase customer lifetime value (LTV)** With a 15–17% repeat purchase rate, subscription offers, refill packs, and email marketing optimization could drive higher recurring revenue. **3. Grow average order value (AOV)** Bundles, quantity discounts, upsells, and complementary products offer clear opportunities to increase AOV with minimal operational complexity. **4. Expand internationally** The business is currently focused primarily on the US market. Existing fulfillment infrastructure supports Canada, UK, Australia, and much of Europe. **5. Scale influencer and UGC marketing** The niche is well suited to creator-led content, providing opportunities to increase brand awareness and reduce customer acquisition costs.