This business helps mortgage professionals launch proven lead-generation campaigns in just a few clicks, without paying expensive agencies. Customers get ready-to-run ads, landing pages, follow-up tools, and the systems needed to generate their own leads while keeping full control of ad spend and customer data. It runs on a subscription model in a large, repeat-demand market and generated nearly $1M in trailing 12-month revenue. With hundreds of customers and a simple, results-focused offer, the business gives a buyer a strong base to grow through pricing, sales, and expansion into new markets. ✅ Recurring subscription revenue with upsell potential ✅ Clear value: lower cost than agencies while customers keep every lead ✅ Hundreds of customers in a focused B2B niche ✅ Lean operation that does not require a large team ✅ Growth opportunities through price increases and a dedicated sales team ✅ Additional upside from expanding into adjacent markets