Established premium eCommerce brand in the hunting, fishing, and outdoor gear space, serving a high-intent and loyal global customer base. The business has generated $380,468 in revenue and $66,790 in profit over the past 12 months, reflecting strong fundamentals, profitability, and consistent demand. Since inception, the brand has driven $837K+ in lifetime revenue across 4,500+ orders, validating long-term product-market fit and a proven acquisition engine. With 14,755 customers and a $200+ average order value, the business consistently attracts serious buyers. A high-value segment of 460+ VIP customers (each spending $250+) has generated $174K+ in lifetime revenue, with top customers exceeding $4,000 in spend — demonstrating strong LTV and premium positioning. Operating on a highly efficient model with ~70% gross margins and 97% dropshipping, the business benefits from direct supplier relationships that deliver 30–40% lower product costs vs standard platforms, enabling profitable scaling of paid acquisition. Backed by a 14,000+ email subscriber base, automated operations (VAs + apps), and a proven paid acquisition engine (primarily Facebook-led), this is a scalable asset with clear growth levers — particularly in B2B/wholesale expansion and ad spend scaling. Key Highlights: ✅ $380,468 revenue (TTM) ✅ $66,790 profit (TTM) ✅ $837K+ lifetime revenue | 4,500+ orders ✅ 14,755 total customers ✅ 460+ VIP customers driving $174K+ revenue ✅ $200+ AOV ✅ ~70% gross margins | 97% dropshipping ✅ Automated operations (VAs + systems) ✅ 14,000+ email subscribers ✅ Direct sourcing advantage (30–40% lower COGS)
- Launch email marketing flow - Add SMS, loyalty, and referral programs - Expand to international markets (currently 98% US-only with organic sales from other markets) - Leverage TikTok/YouTube influencers & UGC - Improve SEO & content strategy - Test bundling, upsells, and higher-margin accessories