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Mobile Startup Malta
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Mobile app that generates professional video content with AI

P&L Documents (1)
Asking Price
$25k
Multiples
4.5x profit 2.6x revenue
Annual Growth Rate
+100%
TTM Revenue
$9.6k
Profit
$5.6k
Last Month's Revenue
$438
Profit
$255

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Malta

Mobile app that generates professional video content with AI

A tailor made system that utilises generative AI to transform a simple prompt into a 10 to 100 seconds video complete with a realistic voice over and captions. The video can eighter be in the format of free-to-use (CC0) stock footage or AI generated images which complement the script. The App also generates a description and title ready to share on youtube and other social media. Some users use the app to run faceless youtube channels with minimal effort. The system is hosted on AWS, Hetzner & makes use of ChatGPT API, Play.ht API, Pexels API & stable diffusion. The system has been ironed out of bugs and issues and requires minimal maintenance. Total Installs on Google Play: 83K MAU: 12K
Asking Price
$25k
Multiples
4.5x profit 2.6x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Based on $555/month profit for the last 10 months.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$9.6k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$5.6k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$438 last month gross revenue
Last Months Profit
Total net profit last month.
$255 last month net profit
Customer metrics
Total Downloads
The total number of app downloads to date.
- Total Downloads
Monthly Active Users
The number of unique users active over the last month.
- MAU
App Store Rating
The current average app store rating (out of 5).
- App Store Rating
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+100% Annual Growth Rate
Paying Users
The number of users on a paid plan.
5,000+ Paying Users
Web traffic by Google Analytics
Company overview
Date Founded
May 2023
Team Size
Just me (1)
Business Model
Every video generated by AI costs tokens. Tokens can be purchased in-app. Please download the app and see the tokens page for more details.
Tech Stack
Java, Android Studio, PHP, Laravel
Growth Opportunities
  • Increase content marketing
  • Focus on SEO
  • Social media marketing
  • Increase digital marketing
  • Improve conversion rates
I have NOT DONE ANY MARKETING. All the sales are from organic traffic. There's a lot of room for improvement if the App is marketed.
Competitors
  • invideo.io
Key Assets
  • Brand
  • Website
  • Social media accounts
  • Domain
  • Mobile application
  • Codebase and IP
Acquisition details
Selling Reasoning
I built this project a few months ago on the side while working on other projects. While it was super fun to work on the development side, despite the traction it got I realised that the app needs to be complimenting with good marketing skills. Something which I don't have time for. So I decided to sell it to focus more on development of other projects.
Financing
  • Bootstrapped
None.

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