AI-native PLM for $1–10M+ Apparel Brands, Live Enterprise Demand + Vertical Expansion Possible

A modern, AI-native product lifecycle management (PLM) platform built for today's $1-10M+ fashion and apparel brands. It connects design, development and production in one intuitive workspace - helping teams move from concept to delivery up to 40% faster. By creating a single source of truth for product data, it cuts errors, streamlines communication, and scales structure across teams and vendors. Its focus on workflow automation, AI-driven design and sustainability/compliance makes it a next-generation foundation for brands looking to grow efficiently. ✅ Profitable & bootstrapped - ~$121k ARR, ~$142k TTM revenue, ~$28k TTM net profit, cumulatively profitable, no debt. ✅ De-risked - significant upfront build; a full AI-native PLM would take a new entrant years and deep domain knowledge to replicate. ✅ Marquee validation - used by a globally recognised creator-led apparel brand, with interest from two major luxury houses, and enterprise brands actively switching off the category leader (Centric). ✅ Regulatory tailwind - the EU Digital Product Passport becomes mandatory for apparel from ~2027, turning PLM into required infrastructure for every brand selling into Europe. ✅ Strong pipeline - ~$488k of hot/warm proposals in play (plus longer-horizon marquee deals); a clear path toward a ~$200-250k ARR run-rate. ✅ Untapped growth - reached this on paid ads alone; the standard enterprise motion (outbound, field sales, conferences) has never been switched on. ✅ Multi-vertical upside - expanding beyond fashion (homeware live); the category leader scaled to a ~$1B business via the same vertical-expansion playbook. Asset sale: product & IP (full PLM + AI Studio), customers, brand & domain, and marketing infrastructure (Google/Meta ad accounts, CRM pipeline, creative library, lead forms).

Asking Price

$300k

Multiples

Asking Price Reasoning

The multiple: ~2.1x TTM revenue (~$142k) and ~11x TTM profit (~$28k) - modest for a profitable, bootstrapped asset. $300k reflects strategic value, not just trailing revenue: a differentiated, hard-to-build platform that would take a new entrant years and deep domain knowledge to replicate. On top of the ~$121k ARR, a buyer acquires: ✅ ~$488k of hot/warm pipeline in proposal stage ✅ Marquee validation + live enterprise demand - brands actively switching off the category leader ✅ A hard regulatory catalyst - the EU Digital Product Passport, mandatory for apparel from ~2027 ✅ An untapped enterprise sales motion - outbound / field / conferences, never switched on ✅ Multi-vertical expansion, in a category whose leader scaled to a ~$1B business via the same playbook On the profit multiple: it looks high only because heavy platform build-out costs are now behind the business - 2026 profitability is materially higher than the trailing-year multiples suggest, especially upcoming renewals.

$142k last 12 months gross revenue

$28k last 12 months net profit

$12k last month gross revenue

$2k last month net profit

10-50 Customers

$121k ARR

+485% Annual Growth Rate

10%+ downwards Churn Rate

Date Founded

April 2023

Team Size

Small (2-20)

Business Model

Business-to-business (B2B)
Subscription
Multi-sided platform

A note on the numbers - this is an annual, prepaid SaaS, which makes a few metrics read differently from typical monthly SaaS: ✅ Lumpy monthly figures: contracts bill annually, in full, at signing or renewal - so any single month can show a large lump or near-zero. The monthly swings are a billing-timing artefact, not the health of the business. ARR and trailing-12-month (TTM) are the accurate lenses. ✅ ARR vs cash: much of the current book's annual cash has already been collected, so the day-one monthly run-rate looks low; the value sits in the contracts and their renewals (~$100k+ of ARR up for renewal in the next 12 months). ✅ High growth, small base: ARR grew ~400%+ year-over-year, off a deliberately small early base - smaller accounts were taken on as a proving ground before moving up-market. ✅ Churn: early monthly churn came from those sub-scale, wrong-fit early accounts (an ICP-fit issue, since corrected). Recent up-market cohorts have retained ~100%, and churn is trending down. ✅ Profit multiple: looks high only because heavy platform build-out costs are now behind the business - 2026 profitability is materially higher than the trailing multiples suggest. Full monthly P&L, cohort retention and contracts are available in the data room (post-NDA).

Tech Stack

React
MongoDB
Node.js

Growth Opportunities

Hire a sales team
Increase pricing
Increase digital marketing
Expand to new markets
Improve conversion rates
Increase content marketing

The business reached ~$121k ARR and profitability on paid ads alone - the levers that actually scale this category have not been switched on yet. For a resourced acquirer: ✅ Enterprise sales motion (the big one): enterprise PLM is won via outbound, field/BD and industry conferences. This business runs none of that today - all growth is inbound paid ads. Standing up outbound is the clearest, industry-proven path toward $500k+ ARR. ✅ EU Digital Product Passport (regulatory tailwind): from ~2027 the DPP becomes mandatory for apparel sold into the EU, requiring PLM-grade product data. It pulls effectively every EU clothing brand toward adopting a PLM - a deadline-driven demand wave the platform is already built to serve. ✅ Vertical expansion: proven beyond fashion (homeware signed). The category leader scaled to a ~$1B business by expanding fashion into footwear, home and consumer goods - the same template is open here. ✅ Reactivate + optimise paid ads: ads are currently paused; the two best-performing search campaigns book qualified calls at ~$57 each. Turning spend back on (and cutting the inefficient campaigns) reopens the existing acquisition engine. ✅ Pricing & upsell: no upsell/expansion engine exists yet (NRR under 100%). Adding tiers, seats and expansion motions is straightforward net-revenue-retention upside on the existing base. ✅ Convert the live pipeline: ~$488k of hot/warm proposals already in play, plus longer-horizon marquee opportunities - near-term ARR sitting in the funnel. Each lever is additive to validated product and demand - the buyer acquires a working engine with the growth channels still to be deployed.

Competitors

Centric PLM
Rechain
Delogue
Gurber Unique

Key Assets

Intellectual property
Customers
Domain
Codebase
Website
Marketing materials
Brand
Copyright

Selling Reasoning

Lifestyle change
Health reasons
Starting a new venture

I’m a product builder at heart. The platform is now at the stage where it needs a growth-focused owner to scale it further while I transition toward new ventures and a healthier work balance.

Financing

Bootstrapped

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AI-native PLM for $1–10M+ Apparel Brands, Live Enterprise Demand + Vertical Expansion Possible

Seller details

Startup details

Data room

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