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SaaS Startup United States
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A modern webinar platform for running live and automated webinars, with powerful AI creation tools.

P&L Documents (2)Supporting files (3)
Asking Price
$3.1M
Multiples
4.5x profit
The asking price divided by TTM net profit.
Learn more about multiples
2.5x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Annual Growth Rate
+23%
TTM Revenue
$1.3M
Profit
$684.4k
Last Month's Revenue
$126.3k
Profit
$55.9k

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United States

A modern webinar platform for running live and automated webinars, with powerful AI creation tools.

Profitable SaaS with $1,250,000 in TTM revenue, $684,388 in TTM profit, and $946,000 in ARR. Created to disrupt the legacy webinar software space and bring a modern, sophisticated webinar platform to the marketplace. It launched to much fanfare in March 2020 with its automated webinar platform. Since then, the platform has added live webinars, meetings, and AI powered tools for generating scripts, slide decks, & video presentations.
Asking Price
$3.1M
Multiples
4.5x profit
The asking price divided by TTM net profit.
Learn more about multiples
2.5x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Based on our revenue and profit numbers, the years of work and effort put into the business, and also the fact that we're not racing to sell right away, we're asking for $3,100,000 USD.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$1.3M last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$684.4k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$126.3k last month gross revenue
Last Months Profit
Total net profit last month.
$55.9k last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
1,000-5,000 Customers
ARR
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$946k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+23% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
5-10% downwards Churn Rate
Company overview
Date Founded
August 2019
Team Size
Small (2-20)
Business Model
  • Software as a Service
Our business is a Software as a Service (SaaS) that primarily focuses on 4 core products: 1) Automated webinars 2) Live webinars 3) AI generation tools related to webinars (offers, scripts, slide decks, and video presentations) 4) White labeling so users can repackage and resell the above functionality We offer a variety of plans for the above functionality, with the primary focus being on monthly and annual subscriptions. However, we also offer "one-time" payments which are typically priced at a 5 - 10x multiple of our annual plans. The business also has a variety of upsells and add-ons to drive additional revenue on a monthly basis. These include email, text message, and AI credits, account storage upgrades, custom domains, subaccounts, done for you services, etc... Within the past year or so, we have made an effort to include more AI focused features which has benefited our bottom line. In addition, we are currently in the process of adding CRM focused features to the platform, which we believe will increase our total addressable market.
Tech Stack
  • JavaScript
  • Node.js
  • MongoDB
  • Digital Ocean
  • Heroku
  • Amazon Web Services
  • PugJS
Growth Opportunities
  • Increase digital marketing
  • Improve conversion rates
  • Increase pricing
  • Increase content marketing
  • Expand to new markets
  • Focus on SEO
  • Social media marketing
  • Hire a sales team
  • New product features
  • Hire a B2B sales team
  • Add new product features
There are many possible avenues for growth with the platform. First and foremost, the business continues to be profitable (going on 7 years) via Facebook advertising. This alone could continue to grow the company's MRR/ARR. We also have not heavily explored other advertising networks such as Google, YouTube, TikTok, X, etc... Another avenue that we've seen success with (but haven't fully focused on) is affiliate marketing. We do have a solid affiliate program but we have never fully focused on affiliate outreach and recruitment. SEO and content marketing is another area which could be extremely lucrative, but we have not had the bandwidth to explore fully. Hiring a dedicated sales team is also an avenue that we have not yet explored at all.
Competitors
  • Demio
  • EasyWebinar
  • WebinarNinja
  • WebinarJam
Key Assets
  • Website
  • Brand
  • Social media accounts
  • Marketing materials
  • Domain
  • Codebase
  • Customers
  • Intellectual property
Acquisition details
Selling Reasoning
  • Starting a new venture
  • Lifestyle change
  • Financial gain
My partner and I started this business because we saw an opportunity in a market filled with slow, buggy, expensive, and legacy solutions. We're extremely proud of what we've built so far. We're not in a rush to sell the business. But with that said, we have been running this company for nearly 7 years and are both curious about new opportunities and ventures. So we are open minded to the right offer.
Financing
  • Bootstrapped

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