Other startup
United States
Real-time fraud intelligence and unfiltered research, private intel, and a community.
Asking Price
$174.4k
Multiples
3.5x profit 2.9x revenue
The asking price divided by TTM net profit and TTM gross revenue.Learn more about multiples
Asking Price Reasoning
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$61k
last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$50k
last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$9.2k
last month gross revenue
Last Months Profit
Total net profit last month.
$6k
last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
101-250
Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$40.9k
ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
-6.026532095441843%
Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
10%+ stable
Churn Rate
Web traffic by Google Analytics
Company overview
Date Founded
October 2023
Team Size
Just me (1)
Business Model
- Subscription
- Multi-sided platform
Tech Stack
- Stripe
- Webflow
- Circle
- Kit
Growth Opportunities
- Improve conversion rates
- Social media marketing
- New product features
- Increase content marketing
- Increase pricing
- Focus on SEO
- Hire a sales team
- Expand to new markets
- Increase digital marketing
Competitors
- About-Fraud
- Merchant Risk Council
Key Assets
- Marketing materials
- Domain
- Website
- Customers
- Brand
- Social media accounts
- Email List
- Newsletter
- Community
Acquisition details
Selling Reasoning
- Lifestyle change
- Partner or family needs
Financing
- Bootstrapped
Verified business
Business address and incorporation certificate verified (US entities only).