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SaaS Startup United States
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Fitness tracking software for gyms and health centers to boost member engagement and retention

Recast financialsP&L Documents (1)Supporting files (5)
Asking Price
$254.5k
Multiples
6.3x profit 1.3x revenue
Annual Growth Rate
-20%
TTM Revenue
$202.1k
Profit
$40.4k
Last Month's Revenue
$3.9k
Profit
$0

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SaaS startup United States

Fitness tracking software for gyms and health centers to boost member engagement and retention

🏋️ Advanced Fitness Tracking & Coaching Software 💪 📊 30+ Years of Fit-Tech Innovation – Trusted by gyms, YMCAs, wellness centers & fitness facilities 🏢 🔗 Seamless Integration – Open platform connects with various fitness equipment ⚙️ 📋 Staff-Generated Custom Workouts – Personalized plans for all fitness levels 🏆 🔑 Easy PIN Login – Hassle-free access for members & staff 🔐 🧑‍💻 AI-Powered Virtual Coaching – Real-time feedback to boost confidence & adherence 📈 👥 Efficient Member Management – Helps staff handle large member bases effortlessly 👩‍🏫 A smart fitness solution designed to enhance member engagement, improve health outcomes, and optimize staff efficiency. 🚀
Asking Price
$254.5k
Multiples
6.3x profit 1.3x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
The asking price is based on $170K in recurring subscription revenue, $150K in forecasted system upgrades, on-hand parts inventory, and the complete transfer of intellectual property. Despite the numbers, this is a proven, validated system that pioneered fit-tech long before it became an industry standard and serves as the blueprint for many of today’s competitor solutions. Our system’s proven effectiveness has empowered millions to stay active, healthy, and motivated.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
 $202.1k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
 $40.4k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
 $3.9k last month gross revenue
Last Months Profit
Total net profit last month.
 $0 last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
10-50 Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$169.4k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
-20% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
5-10% stable Churn Rate
Company overview
Date Founded
April 1995
Team Size
Small (2-20)
Business Model
  • Subscription
  • Business-to-business (B2B)
Annual support services contract (average $6K/facility) with optional upgrade to include a parts warranty.
Tech Stack
  • PHP
  • Flutter
  • Laravel
  • MySQL
  • JavaScript
  • React
Growth Opportunities
  • Improve conversion rates
  • Social media marketing
  • Increase digital marketing
  • New product features
  • Focus on SEO
  • Hire a sales team
  • Expand to new markets
🏋️‍♂️ Smart Fitness Management & Data Insights 📊 💪 Connected Training Platform – Gym instructors & personal trainers can assign custom workout plans 📋 📲 Client Progress Tracking – Users log exercises manually, while the system automatically monitors progress 📈 📢 Real-Time Reporting – Trainers receive status updates to help clients achieve fitness goals 🎯 📊 30+ Years of Anonymized Data – Valuable exercise insights shared with a KDD company for deeper analysis 🔍 A game-changing solution for trainers & fitness professionals to streamline coaching, track progress, and leverage decades of workout data. 🚀
Competitors
  • Technogym
  • Matrix
  • Egym
  • HUR Fitness
Key Assets
  • Mobile application
  • Trade names
  • Copyright
  • Trademarks
  • Intellectual property
  • Inventory
  • Brand
  • Website
  • Marketing materials
  • Domain
  • Codebase
  • Customers
  • Social media accounts
Acquisition details
Selling Reasoning
  • Retirement
  • Business challenges
  • Partner or family needs
  • Lack of time
Financing
  • Loans
  • Bootstrapped
Note: Loans will be paid off on acquisition.

Seller details

Startup details

Data room

Verified business
Business address and incorporation certificate verified (US entities only).
Recast financials
Financials recast for clarity and standardized for easy assessment.

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