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SaaS Startup Cyprus
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Lead Source & Revenue Attribution SaaS That Connects Campaigns to Real Revenue

P&L Documents (1)
Asking Price
$44k
Multiples
3.6x profit 2.8x revenue
Annual Growth Rate
+547%
TTM Revenue
$15.7k
Profit
$12.4k
Last Month's Revenue
$1.4k
Profit
$1.2k

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Cyprus

Lead Source & Revenue Attribution SaaS That Connects Campaigns to Real Revenue

This lead source tracking and revenue attribution SaaS helps marketers see exactly which campaigns generate real pipeline and revenue—not just clicks—by capturing detailed origin data for every form submission, including the marketing channel, traffic source, campaign, keyword, ad variant, full page path, and device information, and then syncing that data into the CRM so teams can clearly trace each lead’s journey through to revenue. Key Highlights ✅ Identifies which campaigns drive real pipeline and revenue rather than surface-level engagement ✅ Captures full lead origin details, including channel, source, campaign, keyword, ad variant, page path, and device data ✅ Syncs attribution data to your CRM to connect lead activity directly to revenue outcomes ✅ Supports channel attribution, UTM tracking, and multi-touch journey tracking across sessions ✅ Enables multi-site tracking and management for agencies handling multiple client properties ✅ Quick setup that only requires adding a tracking script and connecting your form builder via native integrations ✅ Designed for solopreneurs, CMOs, and agencies focused on making marketing spend fully accountable
Asking Price
$44k
Multiples
3.6x profit 2.8x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
At $49K, this SaaS has 94% gross margins, $0 CAC, and $1,000 LTV. 16 paying customers generate $15.7K ARR, all organic. SEO is in place, generating new organic customers every month. Self onboarding. Requires 4 hours per month to maintain.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$15.7k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$12.4k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$1.4k last month gross revenue
Last Months Profit
Total net profit last month.
$1.2k last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
10-50 Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$15.7k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+547% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
5-10% downwards Churn Rate
Company overview
Date Founded
January 2024
Team Size
Just me (1)
Business Model
  • Subscription
  • SaaS
Tech Stack
  • JavaScript
  • Wordpress
Growth Opportunities
  • Increase content marketing
  • Increase digital marketing
  • Focus on SEO
  • Increase pricing
  • New product features
Start emailing leads
Competitors
  • Ruler Analytics
Key Assets
  • Customers
  • Website
  • Codebase
  • Domain
  • Brand
Acquisition details
Selling Reasoning
  • Lifestyle change
Financing
  • Bootstrapped

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