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Mobile Startup United States
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Profitable Viral Consumer AI Photo-to-Video iOS App — $580K Revenue, 278K Downloads

P&L Documents (1)Supporting files (10)
Asking Price
$1.2M
Multiples
4.0x profit 2.0x revenue
Annual Growth Rate
+8%
TTM Revenue
$580.4k
Profit
$291.6k
Last Month's Revenue
$53.1k
Profit
$34.3k

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United States

Profitable Viral Consumer AI Photo-to-Video iOS App — $580K Revenue, 278K Downloads

This profitable consumer iOS app lets users turn a single photo into hyper-realistic AI images and prank-style videos in seconds. The content is made to be shared, helping the product grow naturally through social posts and word of mouth. Launched less than a year ago, the app has already reached 278,000 downloads, about 1,700 paying subscribers, a 4.6-star rating, and $580K+ in revenue with $291K+ in net profit. It has been profitable every month since launch and is operated in only a few hours per week with very low overhead. ✅ 92% of revenue comes from auto-renewing subscriptions ✅ Strong organic traction from TikTok, Instagram, and App Store search ✅ Lean business with no payroll, office, or heavy operating costs ✅ Clear upside through paid ads, free trials, annual plans, pricing, and conversion improvements ✅ Additional growth opportunities across Android, new markets, and creator-led content
Asking Price
$1.2M
Multiples
4.0x profit 2.0x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
At $1.2M the business is priced at roughly 3.0x annualised net profit ($395,438 based on the last three complete months) and 2.1x trailing revenue. That sits inside the 2.5x to 4x range for profitable subscription apps, and reflects 92% recurring revenue, a 50.3% net margin, and paid acquisition that has never been run.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$580.4k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$291.6k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$53.1k last month gross revenue
Last Months Profit
Total net profit last month.
$34.3k last month net profit
Customer metrics
Total Downloads
The total number of app downloads to date.
278k Total Downloads
Monthly Active Users
The number of unique users active over the last month.
5K-10K MAU
App Store Rating
The current average app store rating (out of 5).
4.6 App Store Rating
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+8% Annual Growth Rate
User stickiness (DAU/MAU)
Daily active users as a percentage of monthly active users: (DAU ÷ MAU) × 100. E.g. 5,000 DAU ÷ 25,000 MAU = 20%.
5% User stickiness (DAU/MAU)
Paying Users
The number of users on a paid plan.
1,000-5,000 Paying Users
Company overview
Date Founded
November 2025
Team Size
Small (2-20)
Business Model
  • Subscriptions
  • One-time fee
Tech Stack
  • Swift
  • Kotlin
  • Supabase
  • IE.AI
  • superwall
Growth Opportunities
  • Expand to new markets
  • Increase content marketing
  • Increase digital marketing
  • Improve conversion rates
  • Increase pricing
Competitors
  • Pose
  • Halo AI
  • OMG AI
Key Assets
  • Mobile application
  • Domain
  • Brand
  • Website
  • Codebase
  • Customers
  • Marketing materials
  • Trademarks
Acquisition details
Selling Reasoning
  • Starting a new venture
Financing
  • Bootstrapped
Verified business
Business address and incorporation certificate verified (US entities only).

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