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SaaS Startup United Kingdom
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Profitable AI UGC Marketplace for Brands & Creators — $864K TTM, 67% Growth

P&L Documents (1)Supporting files (1)
Asking Price
$900k
Multiples
4.3x profit 1.0x revenue
Annual Growth Rate
+67%
TTM Revenue
$864.3k
Profit
$208.2k
Last Month's Revenue
$23.9k
Profit
$13.7k

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United Kingdom

Profitable AI UGC Marketplace for Brands & Creators — $864K TTM, 67% Growth

This is a two-sided AI video platform that helps brands get ad creative faster and cheaper, while helping creators earn without being on camera. Brands can make short-form marketing videos for just a few dollars each or hire from a built-in network of 2,000 creators, avoiding the high cost and slow turnaround of traditional content production. The business combines recurring subscription revenue with marketplace upside, creating strong network effects as both sides bring value to the other. It has 1,700+ active paying subscribers, $864K TTM revenue, $208K TTM profit, $600K ARR, and 67% growth, with clear room to scale through sales, pricing, and content marketing. ✅ Two customer groups in one platform: brands needing content and creators seeking paid work ✅ Proven subscription model with higher-tier plan upgrades and extra credit purchases ✅ Established creator supply makes brand-side growth easier and more valuable ✅ Simple all-in-one workflow replaces several separate content tools ✅ Strong upside from monetizing brand job listings and expanding customer acquisition channels
Asking Price
$900k
Multiples
4.3x profit 1.0x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Priced at 4.3x owner earnings ($208,212 after add-backs). On a revenue basis it's 1.0x, against a 7.0x median for private SaaS. The modest premium reflects an 86% gross margin versus the 71% platform average. We are also becoming a marketplace asset, that typically trade more valuable than tool-based SaaS on structural retention. Comparable AI ad-creative companies have raised $48m in venture funding without building the marketplace layer included here.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$864.3k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$208.2k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$23.9k last month gross revenue
Last Months Profit
Total net profit last month.
$13.7k last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
1,000-5,000 Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$600k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+67% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
5-10% downwards Churn Rate
Company overview
Date Founded
April 2025
Team Size
Small (2-20)
Business Model
  • Business-to-consumer (B2C)
  • Direct-to-consumers (DTC)
  • Business-to-business (B2B)
  • Subscription
  • marketplace
We operate as an AI UGC marketplace, monetising both the AI creators and the business owners using our platform. A user can: create ai UGC video ads in seconds, find jobs from brands, get hired and create Ai content all within one platform. One subscription handles script, editing, images, music, captions, voice cloning and hiring/finding work - replacing multiple apps with a seamless end‑to‑end workflow. Creators pay an annual subscription for access to the AI models and the workflow that turns them into finished video ads. 14% of new sign-ups upgrade to a $3,000/yr business plan for marketplace access and additional AI credits, and a further share buy credits on top as their usage grows. What they're really paying for isn't the software, it's the ability to earn from it, which is why they renew. Business owners need UGC for their paid and organic marketing. Traditional content costs $200 to $300 per video and takes weeks. On our platform they either take a subscription and generate comparable content themselves for $2 to $3 a video, or post a job listing and hire from 2,000 creators to produce AI ads for them. Each side pulls the other in. Creators subscribe because the work is here; brands come because the creators are. The scale from here sits on the demand side. Brands post jobs, creators get hired, money changes hands. Fiverr takes 28%, Upwork 19%, and direct competitors charge brands $199 to $999 a month for access alone. We built supply first because it's the hard half. We can further improve the business model by taking a percentage of each listing that goes through the platform. We generate revenue through a proven Facebook Ads to an automated webinar funnel that converts attendees into annual subscribers at $330/year with many opting to take additional credits as a further upsell. We have a UGC creators posting multiple videos a day promoting our software, which drives monthly subscriptions, As well as branded social media accounts and organic SEO. Revenue is mostly recurring annual subscriptions. 14% of new customers upgrade to $3,000 a year business plan, and 11% buy more credits in their first month. We can afford to breakeven on year 1 subscriptions, but have consistently been at 30% profit margins over the last 12 months. We have 1,700+ active paying subscribers, primarily content creators in the US, UK, Australia and Canada who want to build faceless income channels on TikTok and YouTube without being on camera, or create Ai UGC content. The key differentiator is that we are the only tool purpose-built for creating Ai videos, and also getting hired/posting jobs in one platform. Users don't create from scratch. They take content already proven to perform and the AI rebuilds it as unique, monetisable content in minutes, handling scripts, images, animation, voiceover, music and captions automatically. No other tool offers this end-to-end viral cloning workflow, with an inbuilt marketplace. Significant growth opportunities remain untapped including scaling our organic UGC marketing, and monetising the brands that post on our platform.
Tech Stack
  • Amazon S3
  • Amazon Web Services
  • Node.js
  • React
  • React Native
  • TypeScript
  • Nextjs
  • Supabase
  • Tailwind
  • Remotion
  • Replicate
  • Ai Video Gen
Growth Opportunities
  • Hire a sales team
  • Increase pricing
  • Increase content marketing
Competitors
  • Storyshort.ai
  • Revid.ai
  • SideShift
  • Arcads
Key Assets
  • Website
  • Social media accounts
  • Intellectual property
  • Marketing materials
  • Customers
  • Trade names
  • Domain
  • Codebase
  • Brand
  • Mobile application
  • Copyright
  • 50k Email list
Acquisition details
Selling Reasoning
  • Starting a new venture
Financing
  • Bootstrapped

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