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Ecommerce Startup India
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Lightweight, durable Turkish-style towels crafted from ethical, premium South Indian cotton.

P&L Documents (1)
Asking Price
$69k
Multiples
3.0x profit
The asking price divided by TTM net profit.
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1.8x revenue
The asking price divided by TTM gross revenue.
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Annual Growth Rate
+15%
TTM Revenue
$38k
Profit
$23.2k
Last Month's Revenue
$3.7k
Profit
$1.6k

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Ecommerce startup India

Lightweight, durable Turkish-style towels crafted from ethical, premium South Indian cotton.

Founded by a husband-wife duo from West Bengal during their travels, born from a shared vision: to create unique, carry-friendly, and long-lasting luxury bath towels that are ethically sourced and gorgeous to look at. We specialize in Turkish-style bath towels crafted in India from premium long-staple cotton procured directly from fields in South India. Ultra-lightweight, fast-drying, and durable for years, our towels blend boutique aesthetic appeal with sustainable everyday luxury. Featured among the Top 11 Dynamic Entrepreneurs of 2023 by BusinessWorld, the brand has demonstrated strong domestic DTC traction and proven cross-border demand with international buyers. Supported by an ~84% gross product margin via direct mill procurement, the acquisition includes seasoned WooCommerce domains, an approved Walmart US seller account, Class 24 Indian trademark, and active marketing assets ready for global scale.
Asking Price
$69k
Multiples
3.0x profit
The asking price divided by TTM net profit.
Learn more about multiples
1.8x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
A pure arbitrage dream. We unlocked a direct-to-mill pipeline crafting luxury Turkish bath towels at ~$1.90 pc that command $28–$79 in Western boutiques—yielding an insane 84%+ gross margin spread. Founded by a BusinessWorld Top 11 Dynamic Entrepreneur, this brand boasts an approved Walmart US channel, a protected trademark, and seasoned digital rails. We built the bulletproof foundation; an ambitious operator simply injects ad spend to ignite eight-figure global scale. The upside is yours.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
 $38k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
 $23.2k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
 $3.7k last month gross revenue
Last Months Profit
Total net profit last month.
 $1.6k last month net profit
Customer metrics
Product Manufactured
The country where the product is manufactured.
India
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+15% Annual Growth Rate
Customers
Total unique customers who have made a purchase.
5,000+ Customers
Number of SKUs
The number of product variations you sell.
30 SKUs
Total Value of Inventory
The combined retail value of all ready to sell inventory on hand.
2420 Total Value of Inventory
Web traffic by Google Analytics
Company overview
Date Founded
June 2019
Team Size
Just me (1)
Business Model
  • Business-to-consumer (B2C)
  • Ecommerce
  • Business-to-business (B2B)
  • Direct-to-consumers (DTC)
Tech Stack
  • Woocommerce
We make Turkish-style bath towels in India.
Growth Opportunities
  • Expand to new markets
  • Improve conversion rates
  • Increase content marketing
  • New product features
  • Social media marketing
  • Hire a sales team
  • Increase digital marketing
The brand operates with an established direct mill manufacturing partnership delivering ~94% gross product margins (~$1.60 unit production cost retailing internationally at $29 singles and $79 3-pack bundles). Key Expansion Opportunities for an Incoming Operator: 1. Paid Acquisition Scale: The brand has operated strictly in organic maintenance mode with zero active paid ad spend. Direct mill margin buffers provide substantial room for Meta, TikTok Shop, and Google Shopping acquisition. 2. Cross-Border Marketplace Rollout: Fully approved Walmart US seller account with existing US warehouse stock ready for active replenishment. High potential to expand into Amazon US/UK Brand Registry utilizing the registered Class 24 trademark. 3. Wholesale & Corporate Gifting: Strong B2B corporate gifting demand for high-GSM combed cotton luxury linens with low domestic fulfillment friction. 4. Product Line Expansion: Immediate supplier capability to introduce matching luxury bath robes, bath mats, and bed linen collections utilizing identical mill sourcing rails.
Competitors
  • Trident
Key Assets
  • Customers
  • Patents
  • Marketing materials
  • Social media accounts
  • Trademarks
  • Brand
  • Domain
  • Website
  • Inventory
  • Walmart US Seller Account
  • Supplier & Mill Relationships
  • Marketing Assets & Ad Pixels
  • Customer Database
Acquisition details
Selling Reasoning
  • Lack of time
Financing
  • Bootstrapped

Seller details

Startup details

Data room

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