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SaaS Startup United States
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Simple financial planning tools for expert-level business forecasting

Supporting files (2)
Asking Price
$120k
Multiples
14.0x profit 8.0x revenue
Annual Growth Rate
0%
TTM Revenue
$14.9k
Profit
$8.6k
Last Month's Revenue
$998
Profit
$532

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SaaS startup United States

Simple financial planning tools for expert-level business forecasting

Profitable B2B SaaS with $18,757 in ARR and $20,086 in TTM revenue that creates expert-level forecasts and Pro-forma financial statements without spreadsheets for small businesses and startups. This platform is Profitwell metrics integrated. ✅ $20,547 in TTM revenue ✅ $3,391 in TTM profit ✅ $1,360 in revenue last month ✅ $1,090 in profit last month ✅ Competitors: Palo Alto Software, Bizplan, Enloop The product makes a technical, complicated process accessible to a non-technical audience, which broadens the market of potential buyers for this kind of software and has earned the product accolades for design.
Asking Price
$120k
Multiples
14.0x profit 8.0x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Seems like a fair starting price based on the 7x TTM revenue multiplier recommended by MicroAcquire
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
 $14.9k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
 $8.6k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
 $998 last month gross revenue
Last Months Profit
Total net profit last month.
 $532 last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
10-50 Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$18.8k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
0% Annual Growth Rate
Web traffic by Google Analytics
Company overview
Date Founded
December 2015
Team Size
Small (2-20)
Business Model
SaaS
Tech Stack
Rails, Postgres, Linode
Growth Opportunities
  • Improve conversion rates
  • Increase digital marketing
  • Increase content marketing
  • Add new product features
Attractive growth opportunity for a team with sales/marketing skills. Even better for a team able to invest in further feature development to move up-market.
Competitors
  • Palo Alto Software
  • Bizplan
  • Enloop
Key Assets
  • Codebase and IP
  • Website
  • Social media accounts
  • Customers
Acquisition details
Selling Reasoning
I'm now working on a new product, so this platform is no longer in active development. Monthly income is consistent, and we're looking to use the funds from a sale for the new product.
Financing
Bootstrapped

Seller details

Startup details

Data room

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