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SaaS Startup United Kingdom
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An all-in-one established FPL platform with 200k+ managers and recurring revenue

P&L Documents (1)Supporting files (1)
Asking Price
$200k
Multiples
4.8x profit 2.6x revenue
Annual Growth Rate
+50%
TTM Revenue
$75.5k
Profit
$42k
Last Month's Revenue
$5.2k
Profit
$2.7k

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SaaS startup United Kingdom

An all-in-one established FPL platform with 200k+ managers and recurring revenue

An all-in-one Fantasy Premier League platform helping managers build, plan and optimise their teams throughout the season. The platform combines team planning, transfer tools, predicted lineups, live leagues, live rankings, player statistics, fixture analysis and FPL data into a single product, available across web, iOS and Android with native apps. Built from scratch and established over multiple FPL seasons, it has grown a large, engaged user base and generates recurring subscription revenue alongside advertising revenue. The business is highly scalable and offers a strong foundation for an acquirer looking to expand an existing fantasy sports, football or analytics product, or for an entrepreneur looking to take an established FPL brand to the next level.
Asking Price
$200k
Multiples
4.8x profit 2.6x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Established and highly profitable Fantasy Premier League platform generating $70k TTM revenue and $40k TTM profit. Built from scratch across web, iOS and Android, with recurring subscriptions and advertising. FPL continues to grow year on year, with 13m+ managers last season, providing a huge and expanding potential audience. Significant opportunity remains to grow subscriptions, monetisation and market share through product expansion and improved conversion.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
 $75.5k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
 $42k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
 $5.2k last month gross revenue
Last Months Profit
Total net profit last month.
 $2.7k last month net profit
Customer metrics by
Customers
Total unique customers who have made a purchase.
1,000-5,000 Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$60k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+50% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
5-10% stable Churn Rate
Web traffic by Google Analytics
Company overview
Date Founded
July 2021
Team Size
Just me (1)
Business Model
  • Subscription
  • Advertising
Tech Stack
  • Go
  • Flask
  • PostgreSQL
  • OpenAI
  • Digital Ocean
  • jQuery
  • Docker
  • CSS
  • Stripe
  • JavaScript
  • Cloudflare
  • HTML
  • SQL
  • Python
  • Google Cloud
  • React Native
  • Redis
Growth Opportunities
  • New product features
  • Increase digital marketing
  • Improve conversion rates
  • Increase content marketing
  • Social media marketing
Competitors
  • Fantasy Football Scout
  • Fantasy Football Hub
Key Assets
  • Website
  • Codebase
  • Domain
  • Intellectual property
  • Mobile application
  • Brand
  • Customers
  • Social media accounts
Acquisition details
Selling Reasoning
  • Lifestyle change
  • Partner or family needs
  • Lack of time
Financing
  • Bootstrapped
Bootstrapped — developed and funded entirely by the founder with no external investment.

Seller details

Startup details

Data room

Connected metrics
Web and customer metrics with real-time accuracy.

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