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SaaS Startup United States
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AI Higher-Ed Engagement & Lead Capture SaaS — 0% Churn in 6 Years

P&L Documents (1)Supporting files (1)
Asking Price
$1.4M
Multiples
6.6x profit 5.4x revenue
Annual Growth Rate
+67%
TTM Revenue
$249.3k
Profit
$206.3k
Last Month's Revenue
$33.6k
Profit
$21.1k

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United States

AI Higher-Ed Engagement & Lead Capture SaaS — 0% Churn in 6 Years

An AI platform built for higher education that captures more leads, answers student questions 24/7, and lightens staff workload. Beyond a chatbot, it offers an AI assistant, smart lead forms, analytics, CRM/marketing integrations, and SMS to drive applications and enrollment. Go live in minutes with one snippet; it auto-trains on each school’s site and needs little upkeep. Profitable, sticky SaaS with 0% churn across six years and clear room to scale. ✅ $249k TTM revenue, $206k TTM profit, $226k ARR; 67% growth ✅ 0% churn over 6 years; 10–50 paying institutions; high retention ✅ Install with one snippet; auto-learns from the school site; low upkeep ✅ Full suite: AI assistant, lead forms, analytics, CRM integrations, SMS ✅ Low owner time; bootstrapped; upside via sales hires, content/SEO, partnerships ✅ Selling due to lack of time
Asking Price
$1.4M
Multiples
6.6x profit 5.4x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Our $1.4M valuation is grounded in strong fundamentals: $226K ARR, high margins, 0% churn over six years, and highly stable, long-tenured customers. Profitable SaaS businesses with durable recurring revenue and no churn commonly trade at 5–7x SDE. With low operational overhead, clear expansion levers (SMS, personalization, partnerships), and a product that scales with minimal cost, this pricing aligns with current market multiples.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$249.3k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$206.3k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$33.6k last month gross revenue
Last Months Profit
Total net profit last month.
$21.1k last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
10-50 Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$226k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+67% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
0-1% stable Churn Rate
Company overview
Date Founded
May 2019
Team Size
Small (2-20)
Business Model
  • Business-to-business (B2B)
Tech Stack
  • Amazon Web Services
  • OpenAI
  • Webflow
  • C#
  • ASP.NET
  • Python
  • PostgreSQL
Growth Opportunities
  • Increase content marketing
  • Hire a sales team
  • Increase digital marketing
  • Focus on SEO
  • Social media marketing
  • New product features
Competitors
  • Ivy.ai
  • Element451
  • Mainstay
  • Ocelot
  • Mongoose
Key Assets
  • Codebase
  • Brand
  • Domain
  • Customers
Acquisition details
Selling Reasoning
  • Lack of time
Financing
  • Bootstrapped
Verified business
Business address and incorporation certificate verified (US entities only).

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