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AI Startup United Arab Emirates
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AI life coach with 1 hour sessions based on your data β€” $679K TTM, 2.67M+ installs

P&L Documents (1)Supporting files (1)
Asking Price
$2.3M
Multiples
3.3x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Annual Growth Rate
+19%
TTM Revenue
$679.2k
Profit
$-635.5k
Last Month's Revenue
$35.5k
Profit
$-1.6k

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United Arab Emirates

AI life coach with 1 hour sessions based on your data β€” $679K TTM, 2.67M+ installs

ℹ️ One liner: 1-Hour AI Coaching Sessions πŸ—’ Description: An AI life coach that runs 1 hour voice sessions using real data (mood, sleep, activity, calendar etc). 🌐 Incorporated in the UAE. Focus markets: US, Germany, France, Japan πŸ“Š Traction: *2.67m installs *$1.7M revenue to date *+120% ROI on ad spend *4.8 star rating with 15K+ reviews *iOS + Android We ingest Apple Health/Google Fit/Oura data (sleep, HRV, activity, etc.) plus in-app signals (mood, habits, journaling, psy tests). The coach follows adaptive scripts from CBT/MI/behavioral coaching, asks questions, sets tasks, and follows up. It’s not β€œask β†’ answer.” It’s coach-led sessions with triggers: bad sleep β†’ a short protocol; low activity β†’ a nudge + 5-min plan; mood shift β†’ reframing exercise. Core loop: ingest β†’ assess β†’ session β†’ task β†’ follow-up β†’ measure.
Asking Price
$2.3M
Multiples
3.3x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
AI-powered wellness platform with $330k ARR and 19% YoY growth, delivering 1-hour personalized sessions from real health data. Positioned between Calm and BetterHelp, it solves the gap with scalable AI coaching. At ~$2.3M the valuation aligns with market multiples and offers immediate entry into a booming mental health & AI sector.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$679.2k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$-635.5k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$35.5k last month gross revenue
Last Months Profit
Total net profit last month.
$-1.6k last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
5,000+ Customers
ARR
The total recurring revenue over the last full month, annualized (MRR Γ— 12). Excludes one-time fees and variable usage revenue.
$329.7k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+19% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
10%+ stable Churn Rate
Company overview
Date Founded
May 2020
Team Size
Small (2-20)
Business Model
  • Business-to-consumer (B2C)
  • Subscription
Tech Stack
  • Firebase
  • Stripe
  • Amazon S3
  • Amazon Web Services
  • Google Cloud
  • OpenAI
  • Swift
  • Kotlin
  • Django
  • DeepGram STT
  • Leonardo.ai
  • Clean Architecture as an architectural pattern
  • Alamofire
  • PromiseKit
  • UIKit
  • SnapKit
  • SpriteKit
  • Nuke
  • SwiftLint
  • MVVM
  • Sqlite
  • Okhttp for http network engine
  • Retrofit / for network request logic
  • Kotlin Coroutines for asynchronous tasks
  • Π‘elery
  • Postgres DB
  • Monolithic Architecture MVC
  • Nginx
Growth Opportunities
  • Increase digital marketing
  • Social media marketing
Competitors
  • Calm
  • Headspace
  • Replika AI
  • Wysa
  • Woebot Health
  • BetterHelp
  • Mindvalley
  • Noom
Key Assets
  • Intellectual property
  • Trademarks
  • Domain
  • Website
  • Inventory
  • Codebase
  • Brand
  • Social media accounts
  • Customers
  • Copyright
  • Marketing materials
  • Mobile application
  • Trade names
Acquisition details
Selling Reasoning
  • Financial gain
Financing
  • Bootstrapped
  • Venture capital
  • Angel investment

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