Built for Shopify AI SEO App — 4.1K+ Active Installs, $20K TTM Profit

This Shopify app helps merchants grow traffic by automatically creating and publishing SEO-friendly blog posts with matching AI images. It gives store owners an easy way to keep content fresh without spending hours writing, designing, or managing a blog. The business is proven, low-cost, and easy to run. It has strong credibility in the Shopify ecosystem, recurring subscription revenue, and steady organic installs, with clear upside through better trial conversion, pricing changes, new features, and paid acquisition. ✅ Built for Shopify badge and a 4.5-star rating from 60+ reviews ✅ 4,100+ active installs and 163 paying subscribers ✅ 1,800+ paying stores served and $100K+ lifetime revenue ✅ ~$20K profit over the last 12 months with only ~$216/month in ongoing costs ✅ Featured in 2 official Shopify App Store guides that drive organic installs ✅ Supports 6 languages, expanding reach across global merchants ✅ Clear growth levers in conversion, pricing, feature expansion, and App Store ads

Asking Price

$52k

Multiples

Asking Price Reasoning

$52K is about 2.35x adjusted 12-month profit ($22.1K after removing three cancelled tools) and 2.45x ARR, well below Acquire's suggested 5x. Margins are high (about 87% on current revenue, with ~$216/month in ongoing costs), revenue is spread across 160+ paying stores with no customer concentration, and installs are organic via App Store search and two official Shopify guide placements. The price reflects last year's revenue decline and leaves clear upside in trial conversion and pricing.

$25.4k last 12 months gross revenue

$20k last 12 months net profit

$1.8k last month gross revenue

$1.4k last month net profit

101-250 Customers

$21.2k ARR

-33% Annual Growth Rate

10%+ stable Churn Rate

Date Founded

February 2023

Team Size

Just me (1)

Business Model

Subscription
Business-to-business (B2B)

Tech Stack

Shopify
Heroku
PostgreSQL
OpenAI
Google Cloud
Redis
Replicate

Growth Opportunities

New product features
Improve conversion rates
Increase pricing
Increase digital marketing

1) Conversion: the free trial brings in ~75 trials a month, but only ~44% of trials that pass the 14-day period end up billed; most of the rest are brand-new stores that close before their first charge. A better onboarding flow or trial-end emails could lift paid conversions directly. 2) Pricing: plans are $10 and $20/month, well below comparable apps (e.g. $39/month), so there is room for a higher tier or a price increase. 3) Features: AI-search (AEO/GEO) optimization and more image tools would fit the existing product. 4) Marketing: nearly all installs today are organic (App Store search plus placement in two official Shopify App Store guides); paid App Store ads are largely untested.

Competitors

SEOWILL
StoreSEO
Soro SEO Autopilot
BlogTend

Key Assets

Codebase
Domain
Website
Brand
Customers
Intellectual property
Shopify App Store listing (Built for Shopify)

Selling Reasoning

Lack of time

Financing

Bootstrapped

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Built for Shopify AI SEO App — 4.1K+ Active Installs, $20K TTM Profit

Seller details

Startup details

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