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Shopify App Startup United States
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A Shopify App integrating a customer data platform with Shopify

P&L Documents (1)Supporting files (6)
Asking Price
$100k
Multiples
4.2x profit 3.2x revenue
Annual Growth Rate
+3%
TTM Revenue
$31.5k
Profit
$24k
Last Month's Revenue
$2.5k
Profit
$1.9k

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Shopify App startup United States

A Shopify App integrating a customer data platform with Shopify

This Shopify app is very passive and runs with extremely low involvement. Built in Ruby on Rails v7.1.3.2 and using the official shopify_app gem v22.1. It is functioning perfectly but will need some upkeep soon to stay compliant. I will keep our business entity name and are just selling the app. -One step setup! Track orders and customers! -Track customers across the entire flow - from first visit and even to refund! -Realtime - no waiting for events to get loaded!
Asking Price
$100k
Multiples
4.2x profit 3.2x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Roughly 5x the TTM revenue plus 2 weeks handover time. Extremely low time requirement with great profit margins.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
 $31.5k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
 $24k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
 $2.5k last month gross revenue
Last Months Profit
Total net profit last month.
 $1.9k last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
101-250 Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$27k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+3% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
5-10% downwards Churn Rate
Web traffic by Google Analytics
Company overview
Date Founded
May 2017
Team Size
Just me (1)
Business Model
  • Business-to-business (B2B)
Tech Stack
  • Shopify
  • Ruby
  • Ruby on Rails
  • PostgreSQL
  • Amazon S3
  • Amazon Web Services
  • Digital Ocean
  • React
  • Redis
  • Sidekiq
Growth Opportunities
  • Increase pricing
  • Increase digital marketing
  • Social media marketing
  • Hire a sales team
  • Focus on SEO
  • Increase content marketing
  • New product features
- Reduce infrastructure costs. - The database is over provisioned. - Increase marketing efforts. Zero done as of now. - More market research and update product features.
Competitors
  • Vendo
Key Assets
  • Codebase
  • Customers
  • Infrastructure
Acquisition details
Selling Reasoning
  • Starting a new venture
  • Financial gain
Financing
  • Bootstrapped

Seller details

Startup details

Data room

Verified business
Business address and incorporation certificate verified (US entities only).

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