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SaaS Startup Sweden
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Automated, dynamic editorial layout builder for WordPress

Supporting files (1)
Asking Price
$19.5k
Multiples
Annual Growth Rate
+0%
TTM Revenue
$0
Profit
$0
Last Month's Revenue
$0
Profit
$0

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SaaS startup Sweden

Automated, dynamic editorial layout builder for WordPress

This AI-based platform is designed for professional creatives and high-end personal brands, offering tools to create, share, and earn from their editorial content. The result of seven years of dedicated development, our innovative offering stands out in a crowded market. It features a robust WordPress plugin and a versatile API, both designed to generate dynamic, adaptive layouts for a diverse array of content, ensuring compatibility with countless WordPress themes and styles. This plugin eases the creation and deployment of quality content-driven websites on WordPress.
Asking Price
$19.5k
Asking Price Reasoning
This is a truly unique product, composed of both a working Wordpress plugin and a dynamic API running in TypeScript. Providing for millions of flexible, dynamic layouts that adjust to various Wordpress themes, it streamlines the design and launch of virtually any kind of high-quality content-based Wordpress website. The developer has created and tested this product over the course of the last 2 years in coordination with some of the top content creators and editorial team in the world. While the product has not officially launched, due to developer burnout, it has been in use on the website CarsCollection.se and has undergone rigorous testing. There is a fully-developed platform for monetization, with three pricing tiers and a robust deployment system. What's remaining is a proper marketing campaign, in addition to the current website and monetization of the platform which the current team does not have time to do.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
 $0 last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
 $0 last 12 months net profit
Last Months Revenue
Total gross revenue last month.
 $0 last month gross revenue
Last Months Profit
Total net profit last month.
 $0 last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
10-50 Customers
ARR
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$0 ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+0% Annual Growth Rate
Company overview
Date Founded
September 2017
Team Size
Small (2-20)
Business Model
B2C SaaS charging a monthly recurring fee across three pricing tiers: €4.99 (Blogger), €9.99 p/m (Publisher), and €49.99 p/m (Agency). 14-day free trial.
Tech Stack
React, TypeScript, WordPress, Docker, DigitalOcean, Freemius
Growth Opportunities
  • Improve conversion rates
  • Increase digital marketing
  • Hire a B2B sales team
  • Expand to new markets
  • Social media marketing
  • Increase pricing
  • Increase content marketing
  • Add new product features
  • Focus on SEO
WordPress is the engine behind 44 million blogs and websites. Many users currently rely on tools like Elementor or Divi, which, unlike our product, lack automation features and necessitate considerable design skill and manual effort. The majority of WordPress sites are in need of enhanced design and layout capabilities, presenting a significant gap that our solution fills. With a vast market exhibiting strong growth potential and an established ecosystem for paid plugins and themes, our product is positioned to either complement or serve as a superior alternative to existing tools.
Competitors
  • Elementor
  • Divi
Key Assets
  • Codebase and IP
  • Website
  • Marketing materials
  • Domain
  • Customers
Acquisition details
Selling Reasoning
  • Business challenges
  • Lack of time
What's remaining is a proper marketing campaign, in addition to the current website and monetization of the platform which the current team does not have time to do.
Financing
  • Angel investment
  • Loans
Seed capital raised from 7 angel investors, USD$14K business loan.

Seller details

Startup details

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