Software that aligns strategy and execution with OKRs and performance management

This innovative goal-setting and performance tracking platform bridges the gap between strategic vision and execution. It offers a comprehensive suite of tools to align goals across all organizational levels, from company-wide objectives to individual tasks. The platform ensures teams stay focused on what matters, delivering personalized reporting for unparalleled visibility and accountability, and fostering cross-functional collaboration to align resources and priorities efficiently. Built upon over 15 years of OKR management expertise, this solution simplifies strategic initiative implementation. Its cost-effectiveness and rich feature set empower businesses to achieve their goals with clarity and efficiency, all while being fully equipped for product-led growth.

Asking Price

$20k

Multiples

Asking Price Reasoning

This platform is fully automated, with self-service onboarding, automated billing, and intuitive design, making it perfectly suited for product-led growth. Customers can experience immediate value and scale without needing a traditional sales team. While the current client, a billion-dollar company, will not be renewing in January, the buyer is essentially purchasing a ready-to-scale product. We are prepared to entertain all offers and can move quickly once a signed NDA is received. Primary documents such as Month over Month Profit and Loss statements and a detailed Overview Deck, which highlight KPIs and key assets, are available to support the Asking Price.

$9.1k last 12 months gross revenue

$2.5k last 12 months net profit

$755 last month gross revenue

$88 last month net profit

10-50 Customers

$9.1k ARR

+0% Annual Growth Rate

Date Founded

April 2023

Team Size

Just me (1)

Business Model

Business-to-business (B2B)

This tool is a low-cost solution in the market. Competing products range from $6-$12 per user. The platform's operational model maintains gross profitability at $3 per user, allowing you to undercut the competition.   - Up to 30 users - $60 per month flat rate - > 30 Users - $3 per user per month (“Performance Management” add-on for $1 per user per month)

Tech Stack

Bubble
Twilio

The tech stack was kept exceedingly simple and does not require an engineer to run it as it is built on a no-code platform (Bubble).

Growth Opportunities

Expand to new markets
Hire a sales team
Increase digital marketing
Focus on SEO

This is ready to go for a first-time buyer and can be run solo, (I am not an engineer and this product doesn’t need one). The below items are low-hanging fruit that can immediately be implemented for quick growth. SEO / Inbound Marketing - Being that it was built for 1 initial customer, there’s an easy opportunity to build out the web presence to build a strong top of funnel. Paid Advertising - I've spent no money on advertising up to this point and there is cash on hand to experiment with this. The following is already in place to easy growth: - An SEO Blog Site that just needs to be populated with content. - Automated billing to make this a true self-serve, product-led growth business. - Self-guided onboarding for new customers.

Competitors

Mooncamp
Lattice
BetterWorks
Microsoft Viva

Key Assets

Website
Codebase
Brand
Marketing materials

Selling Reasoning

Starting a new venture
Lack of time

I started two ventures simultaneously and while this one is promising, I have more interest in the other. This is a solid business and with even a little go-to-market investment, it's a low-cost, simple-to-run investment. I'm also open to some consulting as part of the detail to ensure a smooth transition.

Financing

Bootstrapped

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Software that aligns strategy and execution with OKRs and performance management

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