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SaaS Startup Azerbaijan
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Enterprise exhibition management platform with recurring B2B revenue and source code licensing

P&L Documents (1)Supporting files (5)
Asking Price
$174.1k
Multiples
2.6x profit 0.5x revenue
Annual Growth Rate
+10%
TTM Revenue
$376.2k
Profit
$65.8k
Last Month's Revenue
$12.8k
Profit
$5.1k

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Azerbaijan

Enterprise exhibition management platform with recurring B2B revenue and source code licensing

This is an enterprise B2B exhibition and conference management platform with over 10 years of continuous product development and commercial use across multiple countries. The platform is purpose-built for exhibition organizers and supports online registration, exhibitor and visitor management, conferences, B2B matchmaking, QR badges, AI translation, multilingual deployments, REST APIs and complete white-label implementations. Unlike high-volume self-service SaaS products, ERA EMS serves a small number of enterprise customers through source code licensing, implementation, customization and recurring support agreements. This results in fewer but significantly higher-value customer relationships. Between 2023 and April 2026, three enterprise customers operated under source code licensing and recurring support agreements. One customer successfully completed its customized implementation and migrated the platform to its own infrastructure, eliminating the need for ongoing monthly support. This represents the successful completion of an implementation lifecycle rather than customer dissatisfaction or product abandonment. As of May 2026, two enterprise customers remain under active recurring support agreements, generating USD 5,596 MRR and USD 67,152 ARR, while additional revenue continues to be generated through enterprise licensing, customization and professional services.
Asking Price
$174.1k
Multiples
2.6x profit 0.5x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Our valuation reflects a mature enterprise software platform with more than 10 years of continuous development, proven commercial deployment, recurring enterprise revenue, registered intellectual property, and complete source code ownership. The business has demonstrated international commercial adoption through long-term enterprise customers and generates revenue from source code licensing, customization, implementation, recurring support agreements, and professional services. The asking price reflects both the current financial performance and the significant opportunity to accelerate growth through international expansion, additional enterprise sales, white-label partnerships, and a scalable recurring revenue model.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$376.2k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$65.8k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$12.8k last month gross revenue
Last Months Profit
Total net profit last month.
$5.1k last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
< 10 Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$67.2k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+10% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
5-10% stable Churn Rate
Company overview
Date Founded
September 2022
Team Size
Small (2-20)
Business Model
  • Business-to-business (B2B)
  • Licensing
  • Subscription
  • SaaS
  • Enterprise Software
  • White Label
  • Multi-tenant SaaS
  • Professional Services
This business operates as a B2B enterprise SaaS platform serving exhibition and conference organizers. Revenue is generated through SaaS subscriptions, software licensing, implementation services, enterprise customization, support and maintenance contracts, and white-label deployments. The platform is designed for long-term enterprise customers and offers scalable recurring revenue opportunities through subscription and support agreements.
Tech Stack
  • MySQL
  • jQuery
  • JavaScript
  • Linux
  • Cloudflare
  • Core PHP
  • Bootstrap 5
  • AJAX
  • HTML5
  • CSS3
  • GitHub
  • Nginx
  • LiteSpeed
  • Tailwind CSS
The business is built on a robust Core PHP architecture with MySQL as its primary database. The admin panel is developed using Tailwind CSS, while the public website and user portals utilize Bootstrap 5. Interactive forms leverage jQuery and AJAX for fast, responsive user experiences. The platform supports REST API integrations, is managed with GitHub version control, and is designed for enterprise-grade performance, scalability, security, and white-label deployments.
Growth Opportunities
  • Social media marketing
  • New product features
  • Focus on SEO
  • Increase digital marketing
  • Improve conversion rates
  • Expand to new markets
  • Hire a sales team
  • Increase content marketing
The business has significant untapped growth potential. The platform has been validated through successful deployments with leading exhibition organizers across multiple countries, yet growth has been driven primarily by referrals and direct relationships rather than structured marketing. Expanding into new international markets, building a dedicated sales team, investing in SEO and digital marketing, introducing additional AI-powered features, and strengthening strategic partnerships present substantial opportunities to accelerate recurring revenue and global market adoption.
Competitors
  • Cvent
  • ExpoPlatform
  • Swapcard
  • Stova
  • Eventtia
  • Bizzabo
  • Grip
  • Brella
  • vFairs
  • Eventdex
Key Assets
  • Multi-tenant SaaS platform
  • Exhibition Management System
  • Organizer Portal
  • Exhibitor Portal
  • Visitor Portal
  • Sponsor Portal
  • Delegate Management System
  • Conference Management System
  • B2B Matchmaking Engine
  • QR Badge System
  • REST API
  • AI Translation Module
  • Admin Dashboard
  • Technical Documentation
  • Deployment Scripts
  • Customer Contracts
  • Partner Network
  • Email Templates
  • UI/UX Design Files
  • Database Schema
  • Cloud Infrastructure
Acquisition details
Selling Reasoning
  • Starting a new venture
  • Other
This is a mature, enterprise-grade platform that has been successfully deployed for major exhibition organizers across multiple countries. The decision to explore a sale is strategic rather than operational. As the founder, I am increasingly focused on new technology ventures and believe the platform has significantly greater growth potential under an owner with dedicated global sales, marketing, and scaling resources. This creates an opportunity for an acquirer to build on a proven product with an established customer base and accelerate international expansion.
Financing
  • Bootstrapped
This business was entirely bootstrapped and developed without external investment, venture capital, or debt financing. Product development has been funded through operating revenue generated by software development services and long-term customer relationships. This disciplined approach enabled the company to build a mature, enterprise-grade platform while retaining full ownership of the intellectual property and maintaining complete strategic control.

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