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SaaS Startup Sweden
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Digital Mail B2B delivery service for Swedish businesses to save time and money.

Asking Price
$222.2k
Multiples
7.2x profit 5.6x revenue
Annual Growth Rate
+156.360729985347%
TTM Revenue
$39.4k
Profit
$30.9k
Last Month's Revenue
$5k
Profit
$3.7k

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SaaS startup Sweden

Digital Mail B2B delivery service for Swedish businesses to save time and money.

This profitable B2B digital mail service helps Swedish companies send pay slips and invoices to secure digital mailboxes. It connects to existing accounting systems (incl. Fortnox) so teams can select documents and dispatch in minutes—cutting manual work, postage, and errors. Bootstrapped since 2021, it runs lean with self‑serve onboarding and minimal support. Recurring usage and strong margins deliver stable cash flow and an easy handoff for a new owner. Key Highlights ✅ $130,092 ARR; $39,408 TTM revenue; $30,935 TTM profit ✅ Mission‑critical, repeat sends (payroll, invoicing) = sticky demand ✅ Fortnox integration + nationwide digital mailbox delivery ✅ Solo‑run, low overhead, high‑margin operations ✅ Simple workflow: register, choose docs, send—no custom setup ✅ Clear growth: new features, digital/social marketing, expand Nordics ✅ Asking $222,240; selling due to lack of time
Asking Price
$222.2k
Multiples
7.2x profit 5.6x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
I’ve set this price because the service currently offers high margins and requires relatively low ongoing effort from my side. It’s already running efficiently as is, but it also has clear potential for further development and scaling if you choose to invest in it. In other words, you’re getting a solid, high-margin foundation with the option to grow it even more.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
 $39.4k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
 $30.9k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
 $5k last month gross revenue
Last Months Profit
Total net profit last month.
 $3.7k last month net profit
Customer metrics by
Customers
Total unique customers who have made a purchase.
51-100 Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$462.5k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+156.360729985347% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
3-5% stable Churn Rate
Company overview
Date Founded
October 2021
Team Size
Just me (1)
Business Model
  • Business-to-business (B2B)
Tech Stack
  • React
  • PostgreSQL
  • Vercel
  • Stripe
  • NextJS
  • Supabase
Growth Opportunities
  • New product features
  • Increase digital marketing
  • Social media marketing
  • Expand to new markets
Competitors
  • Visma
Key Assets
  • Trademarks
  • Intellectual property
  • Copyright
  • Website
  • The company (stocks)
  • whatsbest
Acquisition details
Selling Reasoning
  • Lack of time
Financing
  • Bootstrapped

Seller details

Startup details

Data room

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