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SaaS Startup United States
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A powerful SMS platform that helps DJs and musicians turn audience interaction into revenue.

P&L Documents (1)Supporting files (1)
Asking Price
$149k
Multiples
2.7x profit
The asking price divided by TTM net profit.
Learn more about multiples
1.9x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Annual Growth Rate
-14%
TTM Revenue
$80k
Profit
$55k
Last Month's Revenue
$7k
Profit
$5.5k

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United States

A powerful SMS platform that helps DJs and musicians turn audience interaction into revenue.

While DJing ourselves at private events, we saw firsthand that guests and DJs lacked a great platform to interact. From there we built an SMS-based engagement and branding platform. Think Fivestars but for DJs, musicians and venues. Each user receives a number, which allows guests to interact by requesting songs, sending tips, playing games, or sending photos. It will respond with custom auto-replies and blast a thank-you message with a contact card at the end of the event. Our involvement in the private event DJ community has made the brand widely recognized. SMS is underutilized by the events and marketing industry. There’s a missed opportunity to engage with millennials and Gen Z through their preferred medium. This platform also allows users to share photos and videos to a shared live slideshow and photo album. Sign an NDA to learn about the business financials and metrics
Asking Price
$149k
Multiples
2.7x profit
The asking price divided by TTM net profit.
Learn more about multiples
1.9x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
💰 High profit margin at 70%+ 🚀 Low operating costs (primarily web services) 😊 Low (6%) churn rate, well below industry averages 📦 Multi-product suite with various customer bases 🎲 Featured at casinos and sporting events 📢 Untapped marketing and partnership potential 📃 Sign an NDA for detailed business financials and metrics. The company has been efficiently run by two technical founders over the past four years as a side project—leaving significant room for growth with dedicated time investments. Marketing efforts have been minimal, presenting an untapped opportunity to invest in paid ads, SEO, and partnerships to drive. Opportunities to build out an affiliate program, attend trade-shows, leverage a sales development rep to work with larger sporting and event arenas.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$80k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$55k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$7k last month gross revenue
Last Months Profit
Total net profit last month.
$5.5k last month net profit
Customer metrics by
Customers
Total unique customers who have made a purchase.
251-500 Customers
ARR
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$70.8k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
-14% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
3-5% stable Churn Rate
Web traffic by Google Analytics
Company overview
Date Founded
October 2019
Team Size
Small (2-20)
Business Model
  • Subscription
Customers sign-up self-service on our website. They can purchase a one-off event or subscribe to a monthly plan. We have a contact us flow for larger opportunities like casinos and larger venues. 💳 Flexible Pricing to Fit Every Need Most Popular Plan: $30/month—unlocks all features for users. Lite Plan: $7/month—Perfect for new users to test the waters with limited functionality (no text responses or advanced features). This hooks them with many opportunities to upgrade. Pay-As-You-Go: $19/event—ideal for one-off gigs or occasional use. Custom Pricing: Tailored solutions for bars, venues, and large-scale events like festivals, casinos, and sports bars. We acquire customers through organic SEO and web-searches, word of mouth, facebook groups, youtube videos and influencers on social media.
Tech Stack
  • React
  • Python
  • Django
  • Amazon Web Services
React App frontend fully hosted on AWS. Backend is Python/Django deployed on AWS Lambda. AWS monthly bill is $100. Built by developers with strong engineering backgrounds with many years at top tech companies.
Growth Opportunities
  • Improve conversion rates
  • Increase content marketing
  • Social media marketing
  • Increase digital marketing
  • Hire a sales team
Wedding Industry Focus: Weddings are a massive market, and DJs play a crucial role. Partnering with wedding planners, venues, and platforms like The Knot or Zola Consumer-Facing Brand: Expanding beyond DJs and venues to offer a direct-to-consumer service, similar to TextMyGuests, allowing users to purchase directly. Sales Development: Introducing an SDR role to optimize inbound sales through SEO-driven landing pages and structured follow-ups. International Expansion: Explore non SMS communication to more easily expand into Europe and Australia, where we've gotten much interest. Festival & Large Event Use Cases: Explore partnerships with music festivals, sporting events, or concerts where attendees can submit requests or vote on songs in real time.
Competitors
  • https://nosongrequests.com/
  • https://textmyguests.com/
  • https://www.esstart.com/
  • https://vibodj.com/
Key Assets
  • Brand
  • Customers
  • Codebase and IP
Acquisition details
Selling Reasoning
  • Lack of time
  • Lifestyle change
Both founders work full-time jobs in the tech industry as software engineers and built this on the side during covid. It has a lot of potential, but no longer have the time to continue building or maintain it.
Financing
  • Bootstrapped
No funding received or debts
Connected metrics
Web and customer metrics with real-time accuracy.

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