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Ecommerce Startup Germany
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DTC jewellery brand with seven-figure revenue and strong repeat customers

P&L Documents (1)
Asking Price
$1.1M
Multiples
9.3x profit 0.9x revenue
Annual Growth Rate
+30%
TTM Revenue
$1.3M
Profit
$120k
Last Month's Revenue
$134k
Profit
$6k

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Germany

DTC jewellery brand with seven-figure revenue and strong repeat customers

A direct-to-consumer jewellery brand offering elegant, high-quality pieces for everyday wear through its Shopify store. Founded in 2021, the business has grown into a seven-figure brand serving thousands of customers, supported by a loyal repeat-purchase base and an average order value exceeding $300. With lean operations, proven digital acquisition channels, and healthy gross margins, the business provides a scalable foundation for further expansion. Key Highlights ✅ Established DTC jewellery brand founded in 2021 ✅ Seven-figure business with thousands of customers and a strong repeat-purchase base ✅ Average order value exceeds $300 with approximately 65% gross margins ✅ Customer acquisition driven by proven Meta and Google advertising funnels ✅ Lean operating model with streamlined supplier relationships and low fixed overhead ✅ Turnkey opportunity with opportunities to expand into new channels, markets, and product lines
Asking Price
$1.1M
Multiples
9.3x profit 0.9x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Priced at ~0.85x TTM revenue (~$1.3M). EU-based brand focused on the DACH market — 4.5 years of trading history, ~65% gross margins, $300+ AOV, ~30% repeat orders. US, UK, and wider-EU markets remain untapped: a clear expansion lever for the next owner. Current ad spend is growth investment; at maintenance levels the business generates six-figure earnings. Lean, outsourced operations transfer cleanly. Full monthly P&L and ad accounts available in diligence.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$1.3M last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$120k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$134k last month gross revenue
Last Months Profit
Total net profit last month.
$6k last month net profit
Customer metrics
Product Manufactured
The country where the product is manufactured.
Germany
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+30% Annual Growth Rate
Customers
Total unique customers who have made a purchase.
5,000+ Customers
Number of SKUs
The number of product variations you sell.
1200 SKUs
Total Value of Inventory
The combined retail value of all ready to sell inventory on hand.
80000 Total Value of Inventory
Company overview
Date Founded
January 2020
Team Size
Just me (1)
Business Model
  • Direct-to-consumers (DTC)
Tech Stack
  • Shopify
  • fdx intelligence
  • claude AI
Growth Opportunities
  • Expand to new markets
  • Increase content marketing
  • Social media marketing
  • New product features
Competitors
  • Mejuri
Key Assets
  • Intellectual property
  • Trademarks
  • Brand
  • Customers
  • Website
  • Copyright
  • Marketing materials
  • Domain
  • Social media accounts
  • Inventory
Acquisition details
Selling Reasoning
  • Financial gain
Financing
  • Bootstrapped
  • Loans

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