#1-ranked Built for Shopify recommendations & upsell app raising AOV for 1,200+ stores

This is a fast-growing Shopify upsell app that helps merchants increase average order value across the full buying journey. It combines product recommendations, cart upsells, free shipping prompts, checkout offers, post-purchase offers, and thank-you page promotions in one simple product. The business has strong organic traction and runs efficiently. It ranks #1 organically for “product recommendations” in the Shopify App Store, has 1,200+ installs, and a perfect 5.0 rating from 100+ reviews. With ~97% margins and under 5 hours of owner time per week, it is a profitable asset with clear upside. ✅ ~$70K TTM revenue, ~$68K TTM profit, $72K+ ARR, and 113% growth ✅ Usage-based model: revenue grows as merchants process more orders ✅ Built for Shopify certified with strong customer trust ✅ Low operating costs at about $1.5K/year ✅ Growth levers include ads, listing SEO, localization, better free-to-paid conversion, and new features

Asking Price

$333k

Multiples

Asking Price Reasoning

$333K is about 4.9x TTM net profit of $68K, in line with Acquire's suggested multiple for Shopify apps. The app is the #1 organic App Store result for "product recommendations" with a 5.0 rating across 100+ reviews, runs at a ~97% margin on about $124/month in costs and under 5 hours a week, and October revenue more than doubled year over year. A buyer with a marketing budget has clear room to grow it.

$70.1k last 12 months gross revenue

$68.2k last 12 months net profit

$6k last month gross revenue

$5.9k last month net profit

1,000-5,000 Customers

$72.3k ARR

+113% Annual Growth Rate

5-10% stable Churn Rate

Date Founded

August 2024

Team Size

Just me (1)

Business Model

Business-to-business (B2B)
Freemium
Usage-based pricing

Shopify App Store app billed entirely through Shopify Billing. Merchants install free; a free-forever plan drives adoption, and the paid Basic plan ($9.99/month, 50 store orders included) adds usage fees as order volume grows. Revenue scales with merchant sales rather than seats, and Shopify handles invoicing and collection, so there is no payment-processing or collections overhead.

Tech Stack

React
Node.js
Shopify

React front end and Node.js back end on Shopify's app platform. Built for Shopify certified. Uses theme app extensions for storefront widgets (product page, cart, free shipping bar) and checkout/post-purchase extensions (Checkout Extensions API access approved by Shopify in 2024). Works with GemPages and PageFly.

Growth Opportunities

Expand to new markets
Increase digital marketing
Improve conversion rates
New product features

The app runs on about $1.5K a year in total costs and under 5 hours a week of owner time, so most growth levers are largely untouched: (1) Shopify App Store ads and listing SEO on high-intent terms like upsell, frequently bought together and post-purchase; (2) translating the App Store listing and app UI beyond English, since installs already come from the US, Europe and beyond; (3) converting more of the ~1,200 installed merchants from the free plan to paid with in-app onboarding and upgrade prompts; (4) cutting trial-stage churn (many uninstalls are merchants testing multiple apps) with guided setup; (5) new features such as A/B testing of offers to raise usage revenue per store.

Competitors

Selleasy (Upsell & Cross Sell)
Kaching Bundles
Bundler

Key Assets

Codebase
Intellectual property
Customers
Brand
Shopify App Store listing with 100+ five-star reviews

Selling Reasoning

Starting a new venture

I'm focusing my time on other ventures. The app is stable and profitable, but it deserves an owner who can invest in marketing and new features. I'm happy to support a smooth handover of the app, code and merchant support.

Financing

Bootstrapped

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#1-ranked Built for Shopify recommendations & upsell app raising AOV for 1,200+ stores

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