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SaaS Startup United Kingdom
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AI-powered tools to market real estate listings faster and smarter

Asking Price
$480k
Multiples
4.0x profit 3.9x revenue
Annual Growth Rate
+0.9444969164953609%
TTM Revenue
$123k
Profit
$119k
Last Month's Revenue
$10.3k
Profit
$9.9k

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United Kingdom

AI-powered tools to market real estate listings faster and smarter

Low-touch automated real estate marketing Saas over $100K profit a year requiring only 4-6 hours of customer support a month. Over a decade in business and 'boring' business model resistant to market swings. Ideally suited to a hands-off founder looking to add ARR to their portfolio. Market and customer base is entirely based in the US although the business is run from the UK. We offer AI-powered marketing tools tailored for realtors, designed to streamline and enhance your property marketing efforts. From creating engaging social media content and promotional videos to building websites and distributing listings across platforms, our technology helps real estate professionals attract more buyers, reduce manual work, and stay ahead in a competitive market. Key Highlights ✅ AI-powered tools built specifically for real estate professionals ✅ Automated content creation for social media and videos ✅ Tools for real estate website building ✅ Smart distribution of listings across multiple platforms ✅ Saves time and boosts property visibility ✅ Helps realtors grow their audience and close deals faster
Asking Price
$480k
Multiples
4.0x profit 3.9x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
- Only requires 4-6 hours of customer support a month - Very high margins - SEO and content underutilized - lots of opportunity in content marketing - Long standing side-business since 2013 - Feature complete - little to no bugs doesn't require further development - Data agreements with all major rental portals - Zillow, Apartments.com, Realtor.com, Rent.com etc 5x due to the fact this side project has been severely under-marketed with little organic SEO, social media or video marketing. There is a lot of potential to get it back up to 280+ customers and beyond it had before the with the right content marketing behind. As I am based outside of the US this has been a limiting factor in marketing it.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$123k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$119k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$10.3k last month gross revenue
Last Months Profit
Total net profit last month.
$9.9k last month net profit
Customer metrics by
Customers
Total unique customers who have made a purchase.
101-250 Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$109k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+0.9444969164953609% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
5-10% upwards Churn Rate
Web traffic by Google Analytics
Company overview
Date Founded
January 2013
Team Size
Just me (1)
Business Model
  • Freemium
Tech Stack
  • PHP
  • OpenAI
  • JavaScript
  • SQL
  • MySQL
  • Digital Ocean
Growth Opportunities
  • Increase digital marketing
  • Improve conversion rates
  • Increase content marketing
  • Focus on SEO
  • Social media marketing
Blogging, partnerships, SEO, social media marketing have all been to a minimum.
Competitors
  • yougotlistings.com
  • placester.com
Key Assets
  • AI-powered video maker
  • AI-powered social media generator
  • AI-powered realtor websites
  • Partnerships with all major rental portals e.g Zillow Group
  • Apartments.com
  • Realtor.com
  • Zumper
  • Rent.com and more.
Acquisition details
Selling Reasoning
  • Starting a new venture
Financing
  • Bootstrapped
Connected metrics
Web and customer metrics with real-time accuracy.

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