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Mobile Startup Denmark
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Lifestyle app for adults to improve happiness through daily positive affirmations

P&L Documents (1)Supporting files (8)
Asking Price
$3k
Multiples
6.8x profit
The asking price divided by TTM net profit.
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6.0x revenue
The asking price divided by TTM gross revenue.
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Annual Growth Rate
+0%
TTM Revenue
$500
Profit
$441
Last Month's Revenue
$47
Profit
$47

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Denmark

Lifestyle app for adults to improve happiness through daily positive affirmations

Established Motivation & Affirmations App | iOS | 8 Languages | Passive Income This lifestyle app helps adults improve their happiness and overall well-being by guiding them through daily positive affirmations centered on gratitude, focus, and motivation. By consistently practicing these affirmations, users gradually shift toward more positive thinking, which supports clearer goal setting, better follow-through, and a stronger sense of personal fulfillment. The app acts as a gentle, supportive reminder to stay aligned with personal objectives and encourages an internal transformation toward becoming the best version of oneself. Its interface is designed to be simple and user-friendly, making it easy to enhance daily happiness and serenity without introducing financial details or unnecessary complexity. Key Highlights ✅ Daily positive affirmations focused on gratitude, focus, and motivation. ✅ Encourages a lasting mindset shift toward more positive thinking. ✅ Supports goal achievement and improved personal well-being. ✅ Acts as a consistent reminder to stay aligned with personal objectives. ✅ Promotes internal transformation to become the best version of oneself. ✅ Simple, user-friendly interface designed to enhance daily happiness and serenity. Bliss: Motivation & Affirmations," is a high-quality iOS application designed to help users maintain a positive mindset. The app is fully localized into 8 different languages, making it a global asset with a solid foundation in the "Health & Fitness" and "Lifestyle" categories. Key Highlights: Fully Localized: The app is professionally translated into 8 languages, allowing for global reach without further development costs. Passive Income: Currently generating approximately $500/year with zero marketing spend. Clean UI/UX: Designed for a modern, calming user experience that resonates with the mindfulness audience. High Scalability: The "Affirmations" niche is evergreen. With basic ASO (App Store Optimization) or social media marketing (TikTok/Instagram), there is significant room for growth. Revenue & Business Model: The app generates revenue through subscriptions.
Asking Price
$3k
Multiples
6.8x profit
The asking price divided by TTM net profit.
Learn more about multiples
6.0x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Make me an offer? The price is not based on annual revenue but rather on the app’s growth potential and the significant investment made in its development. The app has been built in eight languages without the use of AI—everything has been created by a professional therapist and translated by native-speaking translators. Additionally, all App Store content has been carefully localized by a marketing expert to ensure relevance and quality across regions.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$500 last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$441 last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$47 last month gross revenue
Last Months Profit
Total net profit last month.
$47 last month net profit
Customer metrics
Total Downloads
The total number of app downloads to date.
4k Total Downloads
Monthly Active Users
The number of unique users active over the last month.
0-100 MAU
App Store Rating
The current average app store rating (out of 5).
5.0 App Store Rating
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+0% Annual Growth Rate
Paying Users
The number of users on a paid plan.
10-50 Paying Users
Company overview
Date Founded
October 2022
Team Size
Just me (1)
Business Model
  • Subscription
Tech Stack
  • Swift ui
Growth Opportunities
  • Increase digital marketing
  • Focus on SEO
  • Expand to new markets
  • Increase content marketing
  • Increase pricing
  • Social media marketing
  • Improve conversion rates
  • New product features
Competitors
  • I am - Daily affirmations
Key Assets
  • Social media accounts
  • Copyright
  • Inventory
  • Customers
  • Marketing materials
  • Mobile application
  • Codebase
  • Domain
  • Website
Acquisition details
Selling Reasoning
  • Lack of time
Financing
  • Bootstrapped

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