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SaaS Startup United States
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All-in-One Content Marketing Platform with Proven Product-Market Fit

P&L Documents (1)
Asking Price
$150k
Multiples
2.3x revenue
Annual Growth Rate
-59%
TTM Revenue
$66.5k
Profit
$0
Last Month's Revenue
$3.3k
Profit
$0

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United States

All-in-One Content Marketing Platform with Proven Product-Market Fit

This is a proven SaaS platform offering AI-powered content creation tools, tailored for marketers, writers, and businesses. With over 11,000 users and subscription tiers ranging from $15 to $50 per month, the platform delivers customizable brand voice features, 1,000+ templates, and a robust writing toolkit. While recent performance has dipped due to the owner’s divided focus, the core product remains solid—making this an ideal acquisition for a buyer ready to reinvest in growth and re-engage the user base. Built on Laravel with strong user feedback and market validation, this business offers a strong foundation and room for rapid expansion. ✅ 11,000+ existing users across paid subscription tiers ✅ AI-powered writing tools with 1,000+ templates and brand voice customization ✅ Built on stable, scalable Laravel infrastructure ✅ Backed by positive testimonials and proven product-market fit ✅ Currently underperforming due to owner distraction, not product failure ✅ Ideal for a buyer ready to reactivate users and invest in marketing ✅ Strong potential for fast growth with focused attention
Asking Price
$150k
Multiples
2.3x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Turnaround Potential With 5,000+ customers and only $66k ARR, there's massive opportunity to increase average revenue per user (currently just $13.20 annually). Even modest improvements in pricing or retention could dramatically improve performance. The low churn rate (5-10%) suggests customers find value in the product. Market-Tested Product Despite current challenges, you have proof of concept with paying customers in a validated market. The business has demonstrated it can acquire 5,000+ customers and generate revenue, indicating product-market fit exists - it just needs optimization. Recovery Value vs. Rebuild Cost For a buyer, acquiring this platform for $150k is likely cheaper than building from scratch. The development costs, content creation, photo licensing, AI training, and customer acquisition would easily exceed $150k if starting new.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$66.5k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$0 last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$3.3k last month gross revenue
Last Months Profit
Total net profit last month.
$0 last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
5,000+ Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$66k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
-59% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
5-10% stable Churn Rate
Company overview
Date Founded
February 2020
Team Size
Small (2-20)
Business Model
This business operates on a subscription-as-a-service (SaaS) model targeting entrepreneurs and small businesses who need consistent, professional content creation support. The platform serves as a comprehensive content creation ecosystem that combines AI-powered writing tools with professionally curated content libraries. Revenue Structure The business generates recurring revenue through three subscription tiers: Monthly: $20/month Quarterly: $50/quarter (saving customers $10) Annual: $180/year (25% discount, equivalent to $15/month) Value Proposition This business addresses the common pain point of content creation burnout by providing an all-in-one solution that includes strategy, structure, and ready-to-publish content. The platform eliminates the "What do I post today?" problem by offering systematic content planning and creation tools. With our subscription model, customers gain access to a range of valuable features and benefits that enhance their experience and provide ongoing value. We continually strive to deliver a high-quality service that justifies the pricing structure and ensures customer satisfaction. By offering competitive pricing options and a robust suite of features, we aim to attract and retain a loyal customer base, while simultaneously providing a fair and transparent pricing model that aligns with the value we deliver.
Tech Stack
Laravel Livewire Tailwind CSS MySQL Digital Ocean
Growth Opportunities
  • Increase content marketing
  • Social media marketing
  • Improve conversion rates
  • Increase digital marketing
  • Focus on SEO
Our current marketing strategy involves a daily expenditure of $250 on Facebook, Instagram, and Pinterest ads, which has proven to be a valuable investment. However, as we continue to seek avenues for growth and expansion, several exciting opportunities arise. Diversify Advertising Channels: While Facebook, Instagram, and Pinterest have been effective platforms for reaching our target audience, exploring additional advertising channels can unlock new growth prospects. Platforms such as Google Ads, YouTube, LinkedIn, or emerging social media networks provide access to different user demographics and can expand our brand's reach to untapped markets. Explore Influencer Marketing: Collaborating with influential individuals in our industry or niche can amplify our brand's visibility and credibility. By identifying key influencers and partnering with them to promote our products or services, we can leverage their established audience and tap into new customer segments, driving significant growth and fostering brand advocacy. Embrace Content Marketing: Creating valuable and engaging content positions us as a thought leader in our industry and attracts organic traffic to our website or social media channels. By investing in content marketing strategies such as blog posts, videos, podcasts, or infographics, we can enhance our online presence, establish trust with our audience, and generate leads for conversion. Leverage User-Generated Content (UGC): Encouraging our customers to share their experiences with our brand through UGC can be a powerful growth driver. User-generated content not only acts as authentic social proof but also expands our reach as customers share their positive experiences with their networks. Implementing UGC campaigns and incentivizing customers to create and share content can boost brand awareness and drive organic growth. Optimize Ad Campaigns: Continuously refining and optimizing our advertising campaigns can yield substantial returns. Conducting thorough analysis, A/B testing, and data-driven optimizations enable us to identify and capitalize on the most effective targeting, messaging, and creative strategies. Maximizing the efficiency and performance of our ad spend can lead to higher conversions, increased sales, and accelerated growth. By embracing these growth opportunities and strategically diversifying our marketing efforts, we position ourselves for enhanced brand exposure, expanded customer acquisition, and sustainable growth in the competitive market landscape.
Competitors
  • Savvy Social Tribe
  • planthat.com
  • Social Curator
Key Assets
  • Brand
  • Marketing materials
  • Customers
  • Website
  • Social media accounts
  • Domain
  • Codebase and IP
Acquisition details
Selling Reasoning
Not in a hurry to sell. Just testing the waters to see if there is any interest.
Financing
We're a husband and wife duo that bootstrapped this company together!

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