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Ecommerce Startup United States
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A health & wellness business that specializes in an electrolysis-based cleaner

P&L Documents (1)Supporting files (1)
Asking Price
$625k
Multiples
1.9x profit 0.4x revenue
Annual Growth Rate
+100%
TTM Revenue
$1.5M
Profit
$326.4k
Last Month's Revenue
$131.2k
Profit
$39.3k

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United States

A health & wellness business that specializes in an electrolysis-based cleaner

Founded in 2021, our company specializes in an innovative electrolysis-based cleaner, generating over $2.39M in revenue and $385K profit last year. With more than 100,000 units sold, we efficiently operate online through platforms like Amazon and Shopify, supported by a skilled team of four. Valued at $625k, our business represents an attractive investment in the expanding health and wellness market. The current sale, prompted by the dissolution of the founding partnership, presents a unique opportunity for new ownership to further develop and leverage its established market presence.
Asking Price
$625k
Multiples
1.9x profit 0.4x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Priced at $625k, reflecting a strong financial track record with over $1.45M in revenue and $326K in profit last year. The asking price is based on its market potential, brand value, and consistent sales performance.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$1.5M last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$326.4k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$131.2k last month gross revenue
Last Months Profit
Total net profit last month.
$39.3k last month net profit
Customer metrics
Product Manufactured
The country where the product is manufactured.
-
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+100% Annual Growth Rate
Customers
Total unique customers who have made a purchase.
5,000+ Customers
Number of SKUs
The number of product variations you sell.
- SKUs
Total Value of Inventory
The combined retail value of all ready to sell inventory on hand.
- Total Value of Inventory
Company overview
Date Founded
September 2021
Team Size
Small (2-20)
Business Model
The business operates on a direct sales model, offering the brand's cleaner primarily through e-commerce platforms. The product is a one-time purchase, priced competitively in the health and wellness market.
Tech Stack
Amazon
Growth Opportunities
  • Improve conversion rates
  • Increase digital marketing
  • Hire a B2B sales team
  • Expand to new markets
  • Social media marketing
  • Add new product features
  • Increase content marketing
  • Increase pricing
- Expanding into international markets. - Diversifying product lines to include related health and wellness products. - Enhancing online marketing and e-commerce optimization. - Strong market demand for eco-friendly health products. - Potential for product line expansion. - Untapped international markets.
Competitors
  • Garnish
Key Assets
  • Website
  • Social media accounts
  • Domain
  • Marketing materials
  • Brand
Acquisition details
Selling Reasoning
The business is being sold due to the dissolution of its partnership among the three founding members, presenting an opportunity for new ownership to guide the future of the business. This indicates a mutual agreement to move on from the venture, presenting an opportunity for new ownership to take over the business.
Financing
Bootstrapped.

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