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Mobile Startup United States
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Beautifully designed, AI-assisted book tracker app & Goodreads competitor with high growth potential

P&L Documents (1)
Asking Price
$700k
Multiples
5.2x profit
The asking price divided by TTM net profit.
Learn more about multiples
3.2x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Annual Growth Rate
+32%
TTM Revenue
$217.8k
Profit
$134k
Last Month's Revenue
$13k
Profit
$5.9k

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United States

Beautifully designed, AI-assisted book tracker app & Goodreads competitor with high growth potential

Profitable Mobile app with $220,000 in TTM revenue and $135,000 in TTM profit, that is a beautiful reading tracker app that not only lets you build your library and to-read list, but also actively helps you remember what you read through spaced repetition quizzes and daily reviews. ✅ $224,000 in TTM revenue ✅ $140,000 in TTM profit ✅ Competitors: Bookly, Reading List, Book Track, Goodreads, Bookmory
Asking Price
$700k
Multiples
5.2x profit
The asking price divided by TTM net profit.
Learn more about multiples
3.2x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Based on market average 4-6x revenue multiples, competitor revenues, and high growth potential from low-hanging fruit actions such as marketing, referrals, and integrating social features into the app. I also have high conviction in my app's superiority to all competitors, so I'm listing in case the right buyer comes along, but otherwise I'm happy to continue growing it for a while longer.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$217.8k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$134k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$13k last month gross revenue
Last Months Profit
Total net profit last month.
$5.9k last month net profit
Customer metrics
Total Downloads
The total number of app downloads to date.
- Total Downloads
Monthly Active Users
The number of unique users active over the last month.
- MAU
App Store Rating
The current average app store rating (out of 5).
- App Store Rating
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+32% Annual Growth Rate
Paying Users
The number of users on a paid plan.
5,000+ Paying Users
Web traffic by Google Analytics
Company overview
Date Founded
July 2019
Team Size
Just me (1)
Business Model
  • Subscription
  • Freemium
iOS App Store revenue from "Gold tier" subscriptions as well as lifetime one-time purchases. New revenue stream includes consumable token purchases for AI features. KEY FEATURES 📚 Quickly add any books you’ve read, books you’re reading, and books you want to read 📁 Organize your library with smart collections 📈 Improve your reading habits with insightful stats and trend reports 🏆 Stay motivated with reading goals, streaks, and reminders 🧠 Remember what you read by writing and reviewing notes and quotes 🤖 Generate book summaries and personalized recommendations with AI 🏅 Featured by Apple as "App of the Day" and "New Apps We Love" 📊 250,000+ downloads and $19.30/paying user (top 5% of all apps)
Tech Stack
  • OpenAI
  • Swift
  • Firebase
  • SwiftUI
  • Realm
  • RevenueCat
Swift, SwiftUI, Firebase, Realm, RevenueCat
Growth Opportunities
  • Improve conversion rates
  • Increase digital marketing
  • Expand to new markets
  • Social media marketing
  • Focus on SEO
  • Increase content marketing
  • Increase pricing
  • New product features
  • Add new product features
My expertise is in designing and building beautiful, delightful, and usable products, not in marketing. - I know that my app is far superior to all competitors (please try it for yourself!), but I have spent effectively no time marketing, reaching out to the press or influencers, or building any kind of external-facing brand. For comparison, my largest mobile competitor (Bookly) invests heavily in marketing and makes over $80k/month in revenue. - I also haven't invested in building social features such as referrals, book clubs, shared book ratings/reviews, etc., which I know would increase the viral effect of the app. - I also haven't invested in making my app cross-platform, even though I often get requests for Android and web clients. - As a single person working on this business in addition to a day job, there are simply many things I cannot do or don't have time to do. From simple optimizations such as pricing and product A/B tests or creating a blog on reading, to larger initiatives such as building a web or Android client, there's so much potential to grow this business if you have the resources to do so.
Competitors
  • Bookly
  • Reading List
  • Book Track
  • Goodreads
  • Bookmory
  • Basmo
Key Assets
  • Customers
  • Mobile application
  • Domain
  • Social media accounts
  • Website
  • Brand
  • Marketing materials
  • Codebase and IP
Acquisition details
Selling Reasoning
The accelerating growth of this project and the associated needs and opportunities have outgrown my ability to fully support them with my full-time job. While my passion for designing and building still burns strong, someone with a complementary skillset could take this business and scale it much further than I could. Also, after working on the same project for four years I feel that it's time to take a break and free up some time to pursue other hobbies and eventually other projects, especially since building from 0-1 is what excites me the most.
Financing
None—fully bootstrapped.

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