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Mobile Startup United Kingdom
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9-App iOS Portfolio with 7-Year Main App History and Fully Organic Traffic, Newly Monetized

P&L Documents (1)
Asking Price
$2.2M
Multiples
3.4x profit 3.2x revenue
Annual Growth Rate
+47%
TTM Revenue
$686.5k
Profit
$641.5k
Last Month's Revenue
$40.7k
Profit
$37.7k

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United Kingdom

9-App iOS Portfolio with 7-Year Main App History and Fully Organic Traffic, Newly Monetized

This app portfolio includes a diverse set of nine successful iOS apps across multiple categories. The main app has seven years of operating history. With a proven track record of user engagement and recent monetization, the portfolio presents a compelling investment opportunity in the growing mobile app market.
Asking Price
$2.2M
Multiples
3.4x profit 3.2x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Priced based on industry-standard multiples, reflecting current market value and business performance.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$686.5k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$641.5k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$40.7k last month gross revenue
Last Months Profit
Total net profit last month.
$37.7k last month net profit
Customer metrics
Total Downloads
The total number of app downloads to date.
- Total Downloads
Monthly Active Users
The number of unique users active over the last month.
- MAU
App Store Rating
The current average app store rating (out of 5).
- App Store Rating
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+47% Annual Growth Rate
Paying Users
The number of users on a paid plan.
1,000-5,000 Paying Users
Company overview
Date Founded
July 2024
Team Size
Small (2-20)
Business Model
  • Subscription
  • Mobile app
Tech Stack
  • Swift
Growth Opportunities
  • Focus on SEO
  • Increase digital marketing
  • New product features
  • Increase content marketing
  • Social media marketing
Competitors
  • Not specified
Key Assets
  • Mobile application
  • Codebase
  • Intellectual property
Acquisition details
Selling Reasoning
  • Other
Owner has built and sold apps over the years (including one exit for $6M at a 5X multiple ) . They are selling these apps as part of their strategy to diversify into other investments. They are willing to sign a non - compete.
Financing
  • Bootstrapped

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