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Ecommerce Startup United Kingdom
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UK-based profitable DTC beddings brand with a unique product and existing inventory

Supporting files (6)
Asking Price
$50k
Multiples
5.0x profit 1.7x revenue
Annual Growth Rate
+20%
TTM Revenue
$30k
Profit
$10k
Last Month's Revenue
$2.5k
Profit
$1k

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United Kingdom

UK-based profitable DTC beddings brand with a unique product and existing inventory

A new player in the UK DTC bedding industry, revolutionizing the way people think about bed linens. We've developed a unique bed sheet system that's unlike anything else on the market – and we're the only ones offering it. In the US, big names like Brooklinen, Snowe Home, Parachute Home, and Boll & Branch have made waves, raising millions in the direct-to-consumer bed linens space. But here in the UK, there's a gap waiting to be filled. While M&S and John Lewis hold strong, there's room for fresh, innovative brands to thrive. That's where we come in. We've laid the groundwork, and the UK market is ripe for the taking. Now, we're looking for someone who can take this brand to the next level. Our brand may be new, but the potential is huge. With the right expertise, you could be looking at millions in revenue and becoming a household name in no time. If you're ready to be part of something big and shape the future of bedding, get in touch.
Asking Price
$50k
Multiples
5.0x profit 1.7x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
- £30,000 worth of inventory included - Brand registry and Launchpad listing on Amazon UK - Exclusive manufacturing contract with manufacturer - Designs for new products included
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$30k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$10k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$2.5k last month gross revenue
Last Months Profit
Total net profit last month.
$1k last month net profit
Customer metrics
Product Manufactured
The country where the product is manufactured.
-
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+20% Annual Growth Rate
Customers
Total unique customers who have made a purchase.
101-250 Customers
Number of SKUs
The number of product variations you sell.
- SKUs
Total Value of Inventory
The combined retail value of all ready to sell inventory on hand.
- Total Value of Inventory
Web traffic by Google Analytics
Company overview
Date Founded
July 2021
Team Size
Just me (1)
Business Model
  • Direct-to-consumers (DTC)
  • Business-to-consumer (B2C)
  • Ecommerce
Tech Stack
  • Shopify
  • Amazon FBA
Growth Opportunities
  • Focus on SEO
  • Social media marketing
  • Increase content marketing
  • Increase digital marketing
  • Expand to new markets
* add new products * expand into Europe and USA markets * sell to retailers/wholesalers * sell to the hospitality industry
Competitors
  • Made By Koa
  • Bedfolk
  • Piglet in Bed
Key Assets
  • Domain
  • Website
  • Marketing materials
  • Brand
  • Customers
  • Intellectual property
  • Trade names
  • Trademarks
  • Social media accounts
  • Inventory
  • Design Rights
  • Exclusive contract with manufacturer
  • Established 3PL network
  • Email subscribers
  • Multiple online sales channels
Acquisition details
Selling Reasoning
  • Lifestyle change
  • Starting a new venture
My expertise lies in taking a brand from 0 to 1. Now this brand needs the right operator to take it from 1 to 100.
Financing
  • Bootstrapped

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