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Shopify App Startup Canada
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Shopify comparison table app for merchants to highlight product benefits and build trust.

P&L Documents (1)Supporting files (4)
Asking Price
$9.9k
Multiples
2.1x profit
The asking price divided by TTM net profit.
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1.9x revenue
The asking price divided by TTM gross revenue.
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Annual Growth Rate
+0%
TTM Revenue
$5.1k
Profit
$4.6k
Last Month's Revenue
$315
Profit
$300

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Canada

Shopify comparison table app for merchants to highlight product benefits and build trust.

This business is a Shopify app that helps merchants create clear, customizable comparison tables for product pages and homepages. It makes it easy for shoppers to understand features, benefits, and key differences at a glance, helping stores build trust and improve conversion rates. The app already serves hundreds of merchants and runs on a recurring subscription model with strong margins and low complexity. With a Built for Shopify badge, a proven use case, and room to improve conversion and add features, it offers a buyer a simple ecommerce software business with clear upside. ✅ Built for Shopify app in a proven category with strong merchant demand ✅ 251–500 customers and recurring revenue with $5,115 TTM revenue and $4,600 TTM profit ✅ High-margin, lightweight operation that is easy to manage ✅ Helps merchants explain product value clearly and stand out from competitors ✅ Clear growth opportunities through new features and improved app listing conversion rates ✅ Ideal add-on for a buyer already serving Shopify merchants or ecommerce brands
Asking Price
$9.9k
Multiples
2.1x profit
The asking price divided by TTM net profit.
Learn more about multiples
1.9x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
This app is slowly losing merchants but is still generating decent monthly net income. It's well positioned to be grown slowly and generate low effort monthly income. It's the best reviewed app in its category and the big period for Shopify app is starting soon with BF, CM and the holidays.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$5.1k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$4.6k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$315 last month gross revenue
Last Months Profit
Total net profit last month.
$300 last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
251-500 Customers
ARR
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$3.8k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+0% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
5-10% stable Churn Rate
Company overview
Date Founded
July 2023
Team Size
Small (2-20)
Business Model
  • Subscription
Tech Stack
  • Node.js
  • Shopify
  • React
  • SQL
Growth Opportunities
  • New product features
  • Improve conversion rates
Competitors
  • Pretty Comparison Tables
  • Tabify
  • Tably Comparison & Spec Tables
Key Assets
  • Trade names
  • Brand
  • Codebase
  • Domain
  • Customers
  • Intellectual property
  • Marketing materials
Acquisition details
Selling Reasoning
  • Starting a new venture
Financing
  • Bootstrapped

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