Fast-acting gummies designed to support female arousal and intimate wellness

This lean DTC e-commerce brand sells a single-SKU aphrodisiac gummy formulated for women seeking convenient, on-demand intimate wellness support. Launched in January 2026, it operates through Shopify with the U.S. generating approximately 90% of sales, alongside the U.K. and Australia. Driven by direct-response paid acquisition and a subscription model, the business has established recurring revenue with a lean operating structure and vendor-funded supply chain. Key Highlights ✅ $7.5M net sales; $2.0M EBITDA in first 8 months ✅ 26.4% EBITDA margin; ~70% gross margin ✅ ~$1.86M monthly sales reached in July 2026 ✅ ~77,400 subscribers acquired since February ✅ 275,099-person Klaviyo email database ✅ Meta-led acquisition with Google as a growing channel ✅ Single vendor across U.S. and international fulfillment ✅ Growth opportunities across Amazon, TikTok, new products and markets

Asking Price

$3M

Multiples

Asking Price Reasoning

With $2.0M EBITDA on $7.5M net sales generated in the first eight months, the $3.0M asking price represents approximately 1.5x EBITDA. The valuation reflects strong early profitability, ~70% gross margins, recurring subscription revenue, and a lean, vendor-funded operating model. The multiple also accounts for paid-media concentration, single-SKU exposure, and the short trading history, while leaving scope for further channel and product expansion.

$7.5M last 12 months gross revenue

$2M last 12 months net profit

$1.8M last month gross revenue

$495.4k last month net profit

United States

+1% Annual Growth Rate

5,000+ Customers

1 SKUs

135000 Total Value of Inventory

Date Founded

January 2026

Team Size

Small (2-20)

Business Model

Direct-to-consumers (DTC)
Ecommerce

Tech Stack

Shopify

Growth Opportunities

Increase digital marketing
Social media marketing
Expand to new markets
New product features

Competitors

N/A

Key Assets

Shopify storefront and domain
Brand Assets
Product formulation and related product assets
Pending USPTO wordmark trademark application
Customer and subscriber database
Advertising accounts and primary brand pixel
Social media pages and profiles
Creative library and creative testing tracker
Supplier and manufacturer relationships
3PL and logistics relationships
Contracted team and agency relationships
Operating processes and documentation
45 days of post-sale transition support

Selling Reasoning

Starting a new venture

Financing

Angel investment

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Fast-acting gummies designed to support female arousal and intimate wellness

Seller details

Startup details

Data room

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