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SaaS Startup United States
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Recurring high-margin SaaS that turns cold prospects into booked meetings - email, phone & LinkedIn

P&L Documents (1)Supporting files (2)
Asking Price
$4.8M
Multiples
5.1x profit 1.7x revenue
Annual Growth Rate
-26%
TTM Revenue
$2.8M
Profit
$949.3k
Last Month's Revenue
$189.2k
Profit
$59k

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United States

Recurring high-margin SaaS that turns cold prospects into booked meetings - email, phone & LinkedIn

A profitable B2B SaaS sales engagement platform built to help small teams turn cold prospects into booked meetings through personalized outreach across email, phone, and LinkedIn. The platform allows users to find ideal prospects, manage campaigns from one dashboard, integrate with CRMs, and track outreach performance through robust analytics. With ~$192K in monthly recurring revenue, 80% gross margins, 34.1% EBITDA margins, and ~290 active subscribers paying around $660/month on average, the business offers a cash-generative SaaS opportunity with strong recurring revenue and room for continued growth. Key Highlights ✅ Profitable B2B SaaS sales engagement platform for small teams ✅ Helps users turn cold prospects into booked meetings ✅ Supports personalized outreach across email, phone, and LinkedIn ✅ Generates ~$192K in monthly recurring revenue ✅ Operates at 80% gross margins and 34.1% EBITDA margins ✅ Serves ~290 active subscribers paying around $660/month on average
Asking Price
$4.8M
Multiples
5.1x profit 1.7x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
The business generates ~$949K TTM EBITDA at trough revenue with 80% gross margins — exceptional for the sales engagement category. A buyer who restores focused leadership and a modest marketing budget has a clear path to recovering revenue peaks, at which point this entry price represents a significant discount to forward earnings potential.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$2.8M last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$949.3k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$189.2k last month gross revenue
Last Months Profit
Total net profit last month.
$59k last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
251-500 Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$2.3M ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
-26% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
10%+ stable Churn Rate
Company overview
Date Founded
February 2014
Team Size
Small (2-20)
Business Model
  • Subscription
  • Services
  • Business-to-business (B2B)
  • Freemium
Tech Stack
  • Amazon Web Services
  • Stripe
  • Ruby on Rails
  • PostgreSQL
  • Kubernetes
Growth Opportunities
  • Expand to new markets
  • Improve conversion rates
  • Increase digital marketing
  • New product features
  • Increase pricing
Competitors
  • Apollo.io
  • Instantly.ai
Key Assets
  • Intellectual property
  • Domain
  • Website
  • Codebase
  • Trademarks
  • Marketing materials
  • Social media accounts
  • Trade names
  • Brand
  • Customers
  • Other
Acquisition details
Selling Reasoning
  • Other
Financing
  • Crowdfunding

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