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SaaS Startup Germany
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Retail Investor Portfolio Analytics SaaS — 100+ Customers, Automated Risk Reports

P&L Documents (1)Supporting files (4)
Asking Price
$18.4k
Multiples
20.3x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Annual Growth Rate
-31%
TTM Revenue
$906
Profit
$-2.2k
Last Month's Revenue
$58
Profit
$-162

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Germany

Retail Investor Portfolio Analytics SaaS — 100+ Customers, Automated Risk Reports

This is a portfolio analytics business built for retail investors who want to understand what they actually own. Users enter their holdings and receive a clear report showing exposure across asset classes, sectors, countries, and market caps, along with diversification insights and practical ways to improve their allocation. The product solves a real problem in personal finance: many investors can track returns, but far fewer can clearly explain their portfolio mix and risks. With an easy-to-understand experience, 100+ users, and a low-maintenance solo operation, it offers a strong foundation for a buyer looking to grow in the investor tools space. ✅ Automated reports that turn complex portfolios into simple, actionable insights ✅ Serves a large, evergreen market in investing and personal finance ✅ Lean bootstrapped operation with minimal overhead and straightforward management ✅ Clear growth paths through SEO, social media, and better conversion funnels ✅ Strong fit for a finance newsletter, content brand, or broader investing platform
Asking Price
$18.4k
Multiples
20.3x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
At $18.4k, the valuation is not cash-flow supported (TTM profit -$2.2k) and implies ~20.3x TTM revenue or ~69.7x ARR ($264). With revenue down 31% and last-month results of $58 revenue / -$162 profit, this is above typical micro-SaaS comps. The ask is better viewed as asset/replacement-cost based: a built product, 100+ users, and a strategic base for a buyer who can improve SEO, conversion, and monetization.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$906 last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$-2.2k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$58 last month gross revenue
Last Months Profit
Total net profit last month.
$-162 last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
101-250 Customers
ARR
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$264 ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
-31% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
10%+ stable Churn Rate
Company overview
Date Founded
August 2024
Team Size
Just me (1)
Business Model
  • Direct-to-consumers (DTC)
Tech Stack
  • Django
  • CSS
  • Python
Growth Opportunities
  • Focus on SEO
  • Social media marketing
  • Improve conversion rates
Competitors
  • PortfolioPilot
  • Portfolio Visualizer
  • Ziggma
Key Assets
  • Intellectual property
  • Codebase
  • Domain
  • Social media accounts
  • Marketing materials
  • Website
Acquisition details
Selling Reasoning
  • Starting a new venture
  • Lack of time
Financing
  • Bootstrapped

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