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Digital Startup United States
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Client-Qualified Lead Generation for Growth-Focused Law Firms

P&L Documents (2)Supporting files (27)
Asking Price
$700k
Multiples
2.6x profit 1.6x revenue
Annual Growth Rate
+16%
TTM Revenue
$432.9k
Profit
$269.9k
Last Month's Revenue
$40.1k
Profit
$27.6k

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United States

Client-Qualified Lead Generation for Growth-Focused Law Firms

Looking to exit one of my passive ~35k MMR 60% margins since 2023 pay-per-lead brands in law vertical anyone can run it with 5-10 minutes a day of work on auto-pilot, Wyoming USA LLC to USA law market Currently at 2 LOIs: 1. 500k up front + 250k later 2. 400k up front + 400k later + earn-outs Year Revenue Profit Margin 2025 $432,900 $269,860 62% 2024 $388,614 $242,190 62% 2023 $324,020 $170,319 53% Key highlights: - EOM Jan 2026 will be same as Dec '25. Huge potential to scale further by hiring SDRs and getting more clients (I can set it up for you) - Seller financing + earn-out as part of the deal fine. Can stay as an advisor / co-CEO for x months for a fee - It runs on autopilot just by me; it takes me 5-10 minutes a day to run it since 2023 so it's $20k+ pure profit per month for no work - It produces 40k-50k amex/chase points per month (so effectively you can add 20-30% "cashback" on ad spent cogs portion so $2-3k per month into profit, not included in the p/l) - I can teach you how to get the right cc cards and how to redeem it correctly - Preferred structure: cash - 80%, earn out and/or seller financing - 20% You can save on Stripe fees of $1k p.m. if you move it to another payment provider - Why? Need capital for new businesses/ventures (Dubai, real estate golden visa) - No rush to sell but nice to get it done because of the above. - Current LOI offer at 500k cash + 250k seller financing so if you can come at above, with better terms or close faster - send me an offer - The business has operated largely on autopilot since mid-2023. Ongoing management requires approximately 5–10 minutes per day, primarily for light monitoring and quality control; in practice, it could be reduced further, but a small human touch has been intentionally retained. The operation runs with no employees or contractors and consistently generates approximately $25,000 in monthly profit. Average advertising spend is approximately $12,000 per month, which is the primary operating cost. A secondary, often overlooked benefit is that advertising spend (COGS) is routed through the right business credit cards, generating 3x–4x rewards on ad spend. At current volumes, this equates to roughly 36,000–48,000 points per month, which can be redeemed for premium travel (business-class flights and hotels). With an optimized redemption strategy, this effectively represents an additional 20–30% cashback on advertising spend, materially improving net economics. Client-Qualified Lead Generation for Growth-Focused Law Firms This pay-per-lead service provides law firms with a steady stream of pre-qualified client inquiries, allowing them to define the exact criteria for each lead so they only pay for prospects that match their requirements, with no setup fees or monthly retainers. By using targeted marketing on major social platforms such as Facebook and Instagram, the service connects law firms with potential clients who need specific legal expertise, helping firms reduce risk, focus on higher-quality cases, expand their client base, and increase revenue. Key Highlights ✅ Pay-per-lead model with no setup fees or monthly retainers ✅ Law firms define criteria and only pay for delivered, qualifying leads ✅ Targeted marketing on major social platforms (e.g., Facebook, Instagram) ✅ Focus on clients needing specific legal expertise ✅ Designed to reduce risk and improve lead quality ✅ Supports firm growth by expanding the client base and increasing revenue
Asking Price
$700k
Multiples
2.6x profit 1.6x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
The business has operated largely on autopilot since mid-2023. Ongoing management requires approximately 5–10 minutes per day, primarily for light monitoring and quality control; in practice, it could be reduced further, but a small human touch has been intentionally retained. The operation runs with no employees or contractors and consistently generates approximately $25,000 in monthly profit. Average advertising spend is approximately $12,000 per month, which is the primary operating cost. A secondary, often overlooked benefit is that advertising spend (COGS) is routed through the right business credit cards, generating 3x–4x rewards on ad spend. At current volumes, this equates to roughly 36,000–48,000 points per month, which can be redeemed for premium travel (business-class flights and hotels). With an optimized redemption strategy, this effectively represents an additional 20–30% cashback on advertising spend, materially improving net economics.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$432.9k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$269.9k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$40.1k last month gross revenue
Last Months Profit
Total net profit last month.
$27.6k last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
< 10 Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$432.9k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+16% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
0-1% stable Churn Rate
Company overview
Date Founded
March 2023
Team Size
Just me (1)
Business Model
  • Advertising
  • Business-to-business (B2B)
Tech Stack
  • No code
Growth Opportunities
  • Expand to new markets
  • Hire a sales team
  • Focus on SEO
Competitors
  • Lead Generation Companies
Key Assets
  • Intellectual property
  • Domain
  • Other
  • Website
  • Customers
  • Marketing materials
Acquisition details
Selling Reasoning
  • Financial gain
  • Retirement
  • Partner or family needs
  • Lack of time
Financing
  • Bootstrapped
Verified business
Business address and incorporation certificate verified (US entities only).

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