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Ecommerce Startup Denmark
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Diversified 15 Year Old Viral Custom Computer Brand for Nordic Gaming Market

P&L Documents (1)Supporting files (1)
Asking Price
$20M
Multiples
14.4x profit 0.6x revenue
Annual Growth Rate
+10%
TTM Revenue
$33.7M
Profit
$1.4M
Last Month's Revenue
$2.8M
Profit
$120.1k

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Denmark

Diversified 15 Year Old Viral Custom Computer Brand for Nordic Gaming Market

This business is a 14-year-old D2C eCommerce company that has built and sold over 100,000 high technology computers to individuals, companies, and eSports teams in Northern Europe. Monetization: Affiliate Program, Digital Product, Display Advertising, eCommerce, Marketplace Business Start Date: 12/31/2009 Business Location: Denmark Business Valuation: $20,000,000 USD Employee Number (Inc. Owners): 42+ Business Model: D2C eCommerce Industry: Technology and Computers Percentage Being Sold: 80% Sales (TTM): ~213,467,000 DKK (~$33,776,985.23) Net Profit (TTM SDE): ~8,777,000 DKK (~$1,388,788.90) Business Multiple (TTM Revenue): 0.59x Business Multiple (TTM Profit): 14.40x YoY Revenue Growth Rate: 21.93% YoY Profit Growth Rate: 122.82% Social Media Followers: 250,000+ Lifetime Customers: 110,000+ Last 12 Months Traffic: 1,281,000 visitors Tag Line: 15+ Year Old Custom Gaming PC eCom Biz with $55M+ in sales in 3 years!
Asking Price
$20M
Multiples
14.4x profit 0.6x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Based on industry multiples.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$33.7M last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$1.4M last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$2.8M last month gross revenue
Last Months Profit
Total net profit last month.
$120.1k last month net profit
Customer metrics
Product Manufactured
The country where the product is manufactured.
-
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+10% Annual Growth Rate
Customers
Total unique customers who have made a purchase.
1,000-5,000 Customers
Number of SKUs
The number of product variations you sell.
- SKUs
Total Value of Inventory
The combined retail value of all ready to sell inventory on hand.
- Total Value of Inventory
Company overview
Date Founded
December 2009
Team Size
Small (2-20)
Business Model
  • Ecommerce
  • Affiliate Program
  • Digital Product
  • Display Advertising
Tech Stack
  • React
Growth Opportunities
  • Social media marketing
  • Focus on SEO
  • Expand to new markets
Competitors
  • Alienware
  • MSI (Micro-Star International)
  • Asus ROG (Republic of Gamers)
Key Assets
  • Intellectual property
  • Social media accounts
  • Customers
  • Patents
  • Codebase
  • Website
  • Marketing materials
  • Trademarks
  • Trade names
  • Domain
  • Inventory
Acquisition details
Selling Reasoning
  • Retirement
Financing
  • Bootstrapped
Verified business
Business address and incorporation certificate verified (US entities only).

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