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Content Startup United States
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Global #1 Stadium Media Hub: 100M Organic Reach, 750k high-purchase-power subs & 25-Year SEO Moat

P&L Documents (2)
Asking Price
$950k
Multiples
6.9x profit 4.0x revenue
Annual Growth Rate
+24%
TTM Revenue
$239.4k
Profit
$136.9k
Last Month's Revenue
$19.7k
Profit
$11.5k

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United States

Global #1 Stadium Media Hub: 100M Organic Reach, 750k high-purchase-power subs & 25-Year SEO Moat

A rare opportunity to acquire a fully built, global audience engine in the football space — a 25-year-old authority platform that delivers up to 100M monthly users with zero paid acquisition. This is not just a content website. It is a turn-key monetization platform with a massive, highly targeted audience that would cost millions to replicate through traditional advertising. Built over 25 years, the business has become the undisputed global authority in the stadium niche, acting as the primary data source for fans, media, and even Wikipedia. The platform operates across three high-authority language versions: an English website (DR 62), a Polish website (DR 42), and a Spanish website covering Spain and Latin America. Together, they form a multi-language SEO fortress with a proprietary database of 4,000+ stadiums, 27,000+ articles, and 100,000+ photos that competitors cannot realistically replicate. What makes this asset unique is not last year’s revenue — but the asymmetry between reach and monetization. - The platform reaches up to 100 million users monthly, entirely organically - Zero marketing spend — all traffic is owned, not rented - 750,000+ followers across social platforms with high engagement - Audience is ~95% male football fans with strong purchasing power — one of the highest-converting demographics for iGaming, betting, ticketing, fintech, and travel Despite this scale, monetization is intentionally underdeveloped. The business is currently run in a passive mode (5–6 hours per week), with 100% inbound sales and no outbound strategy. This means the buyer is acquiring a fully built distribution channel that has never been commercially optimized.
Asking Price
$950k
Multiples
6.9x profit 4.0x revenue
The asking price divided by TTM net profit and TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
The asking price reflects the value of owning a large, fully built audience rather than just current revenue. The platform reaches up to 100M users monthly with zero paid acquisition. Replicating this through ads would require significant capital and time, with no guarantee of similar trust or SEO authority. Monetization is under-optimized. Revenue is mostly inbound, with no sales team, limited partnerships, and untapped affiliate potential — creating clear upside without growing traffic. For a strategic buyer, especially in iGaming or sports betting, the value is higher. This is a direct acquisition of a high-converting football audience, allowing the buyer to own the channel instead of paying for traffic. Additional upside comes from the under-monetized Spanish-language market. Overall, the valuation is driven by the difficulty of replicating the asset, its profitability and stability, and the clear potential to scale revenue through active monetization.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$239.4k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$136.9k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$19.7k last month gross revenue
Last Months Profit
Total net profit last month.
$11.5k last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
101-250 Customers
Annual Recurring Revenue
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$31.2k ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+24% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
10%+ upwards Churn Rate
Web traffic by Google Analytics
Company overview
Date Founded
August 2001
Team Size
Small (2-20)
Business Model
  • Advertising
  • Subscription
Tech Stack
  • PHP
  • MySQL
  • JavaScript
  • HTML
Growth Opportunities
  • New product features
  • Hire a sales team
  • Increase pricing
Competitors
  • https://sportsrender.com/
  • https://tfcstadiums.com/
Key Assets
  • Intellectual property
  • Trade names
  • Social media accounts
  • Copyright
  • Domain
  • Customers
  • Brand
  • Website
  • Trademarks
  • Databse of stadium information
  • Database of photos
Acquisition details
Selling Reasoning
  • Lifestyle change
  • Retirement
Financing
  • Bootstrapped
Verified business
Business address and incorporation certificate verified (US entities only).

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