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Marketplace Startup United States
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B2B omnichannel wholesale distribution business. Day-to-day operations largely automated by AI.

P&L Documents (1)
Asking Price
$600k
Multiples
1.0x profit
The asking price divided by TTM net profit.
Learn more about multiples
0.4x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Annual Growth Rate
+90%
TTM Revenue
$1.5M
Profit
$575k
Last Month's Revenue
$145k
Profit
$46k

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United States

B2B omnichannel wholesale distribution business. Day-to-day operations largely automated by AI.

This business is a technology-enabled B2B wholesale distribution platform serving online resellers, retailers, distributors, and corporate buyers across the United States. Rather than operating as a traditional distributor with warehouses, inventory, and large teams, the company has built an asset-light model powered by proprietary software, automation, and AI. The platform aggregates demand across a network of more than 130 suppliers and approximately 300 active customers, providing buyers with streamlined access to products, competitive pricing, and a simplified procurement experience. Supplier concentration is low, no single supplier accounts for more than roughly 8% of purchasing volume, while customer concentration is similarly diversified, creating a resilient foundation for future growth. A key differentiator is the technology stack developed by the founder. The business utilizes a custom ordering portal, catalog and pricing automation, AI-powered customer support, supplier onboarding automation, and an inbound lead generation engine designed to capture traffic from both traditional search and emerging AI search platforms. These systems allow the company to operate with minimal staffing while efficiently managing supplier relationships, customer orders, pricing updates, and fulfillment coordination through a network of third-party warehouse and logistics partners. The customer base primarily consists of independent retail stores, corporate procurement, promotional products, and corporate gifting customers, & marketplace sellers operating on Amazon, Walmart, and eBay. Revenue is driven by repeat purchasing behavior, with approximately 58% of revenue coming from repeat customers. The platform's value proposition centers on consolidating fragmented supplier relationships, simplifying procurement, and providing customers access to pricing and products that would otherwise require managing dozens or hundreds of individual manufacturer accounts. This acquisition is particularly attractive for a strategic buyer, distributor, procurement platform, B2B marketplace operator, or AI-enabled commerce business looking to acquire a differentiated distribution model with established supplier relationships, proprietary technology, and a growing customer base. Growth opportunities include expanding into adjacent verticals, increasing customer conversion from existing inbound demand, launching recurring revenue products, scaling corporate procurement and gifting channels, and further commercializing the underlying AI and automation infrastructure.
Asking Price
$600k
Multiples
1.0x profit
The asking price divided by TTM net profit.
Learn more about multiples
0.4x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
The business is priced to facilitate a fast, straightforward all-cash transaction rather than to maximize valuation. At approximately $450K against roughly $520K in trailing twelve-month seller discretionary earnings (SDE), the business is offered at less than 1× owner earnings—below the multiples that profitable, technology-enabled B2B businesses often command. This pricing approach is intentional. The founder is transitioning to a new venture and prioritizes a quick, certain close over achieving the highest possible sale price. The conservative valuation also provides a margin of safety for buyers evaluating the business based on its recent performance. For this price, a buyer acquires: * Approximately $520K in SDE on $1.5M in revenue, representing margins of roughly 40%. * A proprietary AI-driven inbound demand engine that serves as an ongoing customer acquisition channel without requiring significant additional development. * A diversified customer base of approximately 300 cust
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$1.5M last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$575k last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$145k last month gross revenue
Last Months Profit
Total net profit last month.
$46k last month net profit
Customer metrics
Customers
Total unique customers who have made a purchase.
500-999 Customers
ARR
The total recurring revenue over the last full month, annualized (MRR × 12). Excludes one-time fees and variable usage revenue.
$0 ARR
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+90% Annual Growth Rate
Churn Rate
The percentage of paying customers lost over the last 12 months.
3-5% stable Churn Rate
Company overview
Date Founded
May 2024
Team Size
Small (2-20)
Business Model
  • Business-to-business (B2B)
Tech Stack
  • Node.js
  • HTML
Growth Opportunities
  • Expand to new markets
  • Improve conversion rates
  • Social media marketing
  • Hire a sales team
  • Increase content marketing
Competitors
  • Qogita
Key Assets
  • Marketing materials
  • Domain
  • Website
  • Social media accounts
  • Intellectual property
  • Codebase
  • Inventory
  • Brand
  • Customers
  • Other
Acquisition details
Selling Reasoning
  • Starting a new venture
Financing
  • Bootstrapped
Verified business
Business address and incorporation certificate verified (US entities only).

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