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Ecommerce Startup United States
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Blue Light Glasses eCommerce Brand — $83.5K TTM Revenue, Dual Day/Night Lenses

P&L Documents (1)
Asking Price
$50k
Multiples
0.6x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Annual Growth Rate
+30%
TTM Revenue
$83.5k
Profit
$0
Last Month's Revenue
$5k
Profit
$-650

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United States

Blue Light Glasses eCommerce Brand — $83.5K TTM Revenue, Dual Day/Night Lenses

This eCommerce brand sells blue light blocking glasses designed for modern screen users who want less eye strain, fewer headaches, clearer focus, and better sleep. Its simple product lineup includes daytime lenses for all-day screen use and stronger nighttime lenses to support melatonin and recovery before bed. The business is positioned in a large, growing wellness category with strong consumer demand for non-pill solutions. It has already built traction with thousands of customers, generated $83.5K in TTM revenue, and grown 30%, giving a buyer a solid base to scale through stronger marketing and conversion optimization. ✅ Clear, easy-to-market product with strong everyday use cases ✅ Appeals to remote workers, gamers, students, and health-conscious consumers ✅ 1,000-5,000 customers and growing brand awareness ✅ Built on Shopify with simple operations and low technical complexity ✅ Growth opportunities in conversion rate optimization, SEO, paid ads, and social media ✅ Strong fit for a buyer experienced in eCommerce, wellness, or consumer marketing
Asking Price
$50k
Multiples
0.6x revenue
The asking price divided by TTM gross revenue.
Learn more about multiples
Asking Price Reasoning
Based on the industry standard for e-commerce businesses, the stage this startup is in, and all the assets that it comes with, it's a reasonable price, especially with the growth opportunity that it has.
Recent performance
TTM Revenue
Trailing twelve month (TTM) gross revenue.
$83.5k last 12 months gross revenue
TTM Profit
Trailing twelve month (TTM) net profit.
$0 last 12 months net profit
Last Months Revenue
Total gross revenue last month.
$5k last month gross revenue
Last Months Profit
Total net profit last month.
$-650 last month net profit
Customer metrics
Product Manufactured
The country where the product is manufactured.
China
Annual Growth Rate
The percentage change in revenue over the last 12 months compared to the previous 12 months.
+30% Annual Growth Rate
Customers
Total unique customers who have made a purchase.
1,000-5,000 Customers
Number of SKUs
The number of product variations you sell.
2 SKUs
Total Value of Inventory
The combined retail value of all ready to sell inventory on hand.
700 Total Value of Inventory
Web traffic by Google Analytics
Company overview
Date Founded
September 2025
Team Size
Small (2-20)
Business Model
  • Ecommerce
Tech Stack
  • Shopify
Growth Opportunities
  • Improve conversion rates
  • Increase digital marketing
  • Social media marketing
  • Focus on SEO
Competitors
  • lucier
  • raoptics
  • redspec
Key Assets
  • Brand
  • Trademarks
  • Domain
  • Customers
  • Social media accounts
  • Website
  • software
Acquisition details
Selling Reasoning
  • Starting a new venture
Financing
  • Bootstrapped
  • Angel investment

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